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L'Oreal Feria Professional Haircolor Reddish Blonde

Feria By L'Oreal


Size: 2.4 oz.
Quantity: One
Color: 7.66 Sunlit Dark Reddish Blonde
Sally Item # SBS-500209

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L'Oreal Feria Professional Permanent Haircolor gives shimmering highlights and lowlights in one single application!


L'Oreal Feria Professional Haircolor Reddish Blonde
L'Oreal Feria Professional Haircolor Reddish Blonde



  • 7.66 Sunlit Dark Reddish Blonde,rgb&qlt=85,1&op_sharpen=1&resMode=bicub&op_usm=0.9,1.0,4,0&iccEmbed=0

Additional Information

  • Shimmering highlights and lowlights in one single application
  • 25-minute automatic color processing
  • Superb shine and conditioning

L'Oreal Feria Professional Permanent Haircolor's twenty-five minute automatic color processing makes it easy to use and the no drip, no-run gel formula makes application a snap. Crystal Pure Tone Technology ensures unsurpassed tonal variation and translucency.


L'Oreal Feria Professional Permanent Haircolor delivers shimmering highlights and lowlights in one single stage application with superb shine and conditioning.


*Feria professional was not created specifically for gray coverage, and certain shades are not recommended on predominantly gray hair
Mixing Instructions: 1 part hair color (2.4 oz) to 1 part of the following developer (2.4 oz): Feria Multi Tone Developer for shade levels 1 - 8. Feria Multi-Tone Developer Plus for shade levels 9 - 10


L'Oreal Feria Professional Permanent Haircolor is for professional use only.
Use L'Oreal Feria Professional Permanent Haircolor with specific Feria Multi-Tone Developers that are fully stabilized for consistent, dependable results.
L'Oreal Feria Professional Permanent Haircolor 3 5 27 27
My hair was a blonde shade and this turned it BLACK no tints of red anything!!!! Terrible I would not recommend and I want my money back! June 23, 2014
I have never used this brand, but I bought it because my usual was not available. I figured since it was the same color, it would be okay. I've never had a problem with my hair or skin reacting to hair color, and I don't have sensitive skin, but about 5 minutes after application, this was burning my scalp. I tried ignoring it and let it sit for the full developing time. Even as I was rinsing it off it was burning. However, the color came out great. I was happy with that. But it didn't last long. By about the end of the second week the color had completely faded and now it looks like I hadn't even colored my hair at all. It's safe to say that I will not be purchasing this product again. June 20, 2014
Hair is super shiny!! I used the Starry Black Night color for years, and it always looked healthy and smooth! June 18, 2014
Horrible color!!!! I have natural medium brown hair, I had dyed my hair about 10 months ago black, (I was prego, so I did not dye my hair the entire time) previous to that, I was a regular with feria boxed dyes every couple of months. The black always faded to a dark brown after about 2 months even with a good color retaining shampoo, I wanted something a little different and chose this violet black. Well, I expected it to be a little lighter on top, and the first couple of days it looked like I got it done at the salon, it had a light ombre look being that it was darker on the bottom. It was kind of a dark plum, close to the color on the box (except the top which was about 2 shades lighter) After 2 shampoos it was RED (I also waited 3 days for the first shampoo) .... all of my hair was red.... ugly burgundy red. It has now been 2 weeks.... not violet or black.... hideous red ..... I now have to die my hair back to black to cover this horrible color.... DO NOT USE UNLESS YOU HAVE VERY DARK HAIR ..... June 16, 2014
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