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L'Oreal Excellence Permanent Hair Color #4

Excellence By L'Oreal


Size: 2 oz.
Quantity: One
Color: #4 Dark Brown
Sally Item # SBS-500003

In Stock Online
Available In Sally Stores


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L'Oreal Excellence Liquid Permanent Haircolor gives 100% gray coverage with excellent, uniform results.


L'Oreal Excellence Permanent Hair Color #4
L'Oreal Excellence Permanent Hair Color #4



  • #10-E Baby Beige
  • #4 Dark Brown
  • #4.4 Dark Auburn
  • #5 Medium Brown
  • #5.1 Medium Ash Brown
  • #6 Light Brown
  • #6.1 Light Ash Brown
  • #6.6 Light Auburn
  • #8.1B Champagne Blonde
  • #8.3 Golden Blonde
  • #8.4 Reddish Blonde
  • #9 Pastel Blonde
  • #9.1 Light Ash Blonde
  • #9.1BA Extra Light Ash Blonde
  • #9BB Extra Light Beige Blonde
View All Colors

Additional Information

  • 100% Gray Coverage with excellent, uniform results
  • Long-lasting color that resists fading
  • Special conditioners add body and control to hair
  • Lavender base to prevent green cast
  • 25-minute automatic color processing
  • Available in fifteen true rich shades

L'Oreal Excellence's liquid color is perfect for your clients who want to keep every gray hair covered. You will achieve 100% gray coverage in true, rich, long-lasting shades. L'Oreal Excellence Liquid Haircolor has a unique gel consistency. Easy-to-follow directions means consistent results every time. Lavender bases prevent green tones and neutralizes brassy tones.
If you are covering very resistant gray hair you may leave the color on an additional 10 to 15 minutes. Always apply L'Oreal Excellence Liquid Haircolor on dry, unwashed hair.
L'Oreal Excellence Liquid Permanent Haircolor 4.5 5 12 13
L'Oreal Excellence: Champagne Blonde I love this hair color and it looks so natural and I must say gives me the various degrees of shading. I always get compliments on my hair color. I've used this product for years and will continue to use it. February 19, 2014
Great Color Been using for years. Get lots of compliments. Looks natural. November 15, 2012
Great Color I have tried several blondes and toners since bleaching my level 3 to a 9. I tried Wella Ivory lady, Medium smokey blonde, One & Only 10A and 10N and they always left me with uneven tones. Very light on top sometimes grey and a darker blonde on the bottom. So, I asked the Sally's rep what I should use. She was very nice but wanted to give me warm tones and I know from experience that I pull red every time so why would I want a warm tone? I was always told to stay away from warm or gold tones so after she gave me her recommendations I started looking around for a color that came close to the beige blonde my ends took. I found this color and was skeptical but I picked it up with a Salon Care 10 vol developer and asked the nice Sally's worker if she thought this color would work for me. She said "Yes" so I took a chance and tried it. I am not at all disappointed. I used 1 bottle 2:2 ratio with the 10 volume developer and I should of known to grab another bottle since my hair is past my shoulders but I did get the 1 bottle to last for an all over color. I left it in for the full 25 min then I rinsed it out with no shampoo and applied a deep Biotera conditioner for about 30 minutes and washed it out in very cold water. I proceeded with blow drying. It blended very well and it's a very pretty color! This is definitely my color from now on! September 1, 2012
Terrible I've been colouring my own hair for many years and this was the worst result I've ever had. I have naturally medium-dark brown hair and used the dark auburn with 20vol developer. I now have light/medium auburn roots with almost no grey coverage at all. The swatch in store was very dark but this lightened my hair by several shades. February 15, 2012
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5 days ago
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My hair is currently a reddish-burgundy and I want to go back to my natural dark brown.
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