- Fortified with scientifically-advanced Tri-Soy Complex
- Sulfate-free and paraben-free
- High lather intensely hydrates
Biotera Ultra Color Care Shampoo is an anti-fade sulfate and paraben-free gentle cleansing formula that promotes long-lasting color retention and deep hydration for very damaged and dry hair.
This gentle, shampoo promotes long-lasting color retention for processed, highlighted, permed or chemically-straightened hair. Keeps hair color bright and vibrant 50% longer.*
*vs. leading competitive sulfate-free shampoo and conditioner.
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