Rated 4.8 out of 5 by 10
Rated 4 out of 5 by BrittneyG Pretty Good, But Not What I Needed
First of all, I have been having my hair bleached for a little over a year now. I bought this product with the intention of bleaching my own hair for the first time. My hair is coarse/fine, and short (but not shaved) and I just needed to do a root touch up. My roots were a little over an inch long.
I bought this product along with a bottle of 30 vol developer. I normally have to use 40 in order for my hair to lift, but this product said to use 20 or 30, so I listened.
The actual product is a great deal. It is a pound of powder, comes in a container with a scoop.
I mixed it up like the directions said, and put it on. Part of me was surprised when an hour went by, and my hair had only lifted to a orange (6/7 on color chart). My natural color is a 2. So much for a "lifts up to 7 levels". Oh well.
Luckily, I bought a bottle of toner too, and have plenty of purple shampoo.
I'm certain this product would work best for average hair that doesn't have too much of a problem lifting. My hair is really resistant to it though. Just note, this product starts working FAST, although I did notice a huge decline in the lift speed after about 10 minutes, so make sure you put it on quickly.
April 3, 2015
Rated 5 out of 5 by PinkPanda I love this lightener!
I had a bad experience with a box lightener (I won't name brands but it started with a C and claimed "Ultra Blue") After following the box directions, my hair was dry and so weak when it was wet that I was afraid to brush it until it dried. I've been pretty harsh on my hair in the past, and it has always been very strong and doesn't damage easily. After letting my poor hair heal and using deep conditioning protein masks, I decided to try this. I used Ion Sensitive Scalp 20 Volume developer and left it on for about thirty minutes, when my roots matched the rest of my hair. I used a cheap disposable shower cap to keep it nice and moist because I find that when lightener dries on my hair, the hair gets weak and doesn't lighten as good. When mixed with the developer it is a wonderful almost fluffy, creamy consistency and didn't smell very harsh or overpowering at all! (In comparison to pretty much any hair dye or lightener I've ever used at least.) This lightened my hair better than the drug store box lightener in less than half the time! It even lifted some of the brassiness out of my hair that was leftover from dying my hair a dark brown color. :) I used Wella Toner afterward and my hair is a beautiful natural blond color that matches my eyebrows perfectly and even the brassy part blended in nicely! My hair is in pretty good condition for all I've put it through, and as far as I can tell, this product didn't do any further damage to my hair besides maybe being a little drying, but after deep conditioning its nice and soft! Thank you Wella!
August 21, 2014
Rated 5 out of 5 by Catamount Wella Color Charm Powder Lightner
This works very well and had no damage to my hair.
July 11, 2014
Rated 5 out of 5 by Beachbabe Awesome On & off the Scalp Bleach
This bleach is the best ever. No dust, stays moist & does the job & leaves the hair in great condition afterwards. A little goes a long ways. Follow mixing directions to the letter. I love it for foil jobs or straight on the scalp for those who want to be BLOND all over. I highly recommend this Wella Powder Bleach.
June 6, 2014