Rated 5 out of 5 by roe00 Works great!
I dye my hair all kinds of colors, so when I want to go from dark green to pastel purple, it can be a little tricky. Using this with 30 volume creme, my stubborn green lifted to mint so easily! Even without a toner, a lot of my hair lifted to a bright white. I'm very pleased with this bleach.
January 11, 2016
Rated 5 out of 5 by nikkisep Works quick, great for pre-lightening before coloring
I've had a lot of experience with bleach, and this was probably one of my most pleasant ones. My hair was previously bright purple on top/medium brown underneath and on the roots. When I decided to touch up my hair, I decided to just redo my whole head to ensure the color matched. I had never tried this before (although I love other Wella products), so I gave it a go.
This was easy to mix and the perfect consistency, making it easy to apply evenly. To lighten my hair, I went with a 20-volume developer, and I was very impressed with the high amount of lift. By the time I started on the other side of my hair, the hair that was covered was already faded from bright purple to pink.
I left this product on for the full 50 minutes (although only 30 on the roots) and my roots were a pale, pale yellow, the medium brown was a light gold, and the purple had faded to a light pink. Yes, obviously this sounds like a hot mess (and trust me, it looked like it too), but I was simply prelightening previously dyed purple hair in preparation to re-color. It did just what I needed. After pre-lightening, I applied a mix of N Rage and Manic Panic Amplified to get a glorious purple that looks neon in certain lighting.
I found this product to not smell quite as bad as other products on the market (no watery eyes over here!), and it also did not damage my hair like other products. All I used was my semi-permanent colors (which work to condition) and my hair looks shiny, smooth, and healthy -- no breakage or dryness. You could get the same effect afterwards (if you aren't adding a color) with a packet of deep conditioner.
Overall, I'm very pleased with the price of the product and the performance. It works like it should, doesn't smell horribly, and isn't as damaging as the products I've used in the past. I will definitely use this again, whether I'm just prepping my hair for a new color or going full-on blonde.
December 31, 2015
Rated 5 out of 5 by Shurleygirl Wow, great product
Have been highlighting own hair for years, went all platinum this summer then back to dark for fall so you can imagine my hair is dry/damaged....tried this highlighting packet today and results were perfectly even highlights with very little breakage (some in the bangs from over processing last summer). very pleased with my hair color now!
December 12, 2015
Rated 5 out of 5 by mzwen The Best Bleach Powder For Me
I've tried so many different lighteners. I've gone the no-ammonia creme bleach route and the results were a disaster, very uneven lift and I had some banding which is really weird.
For me, with thin, fine, fragile hair so I am mindful and don't go crazy bleaching my hair, this is the one. I do a minimum of 2 hours pure edible unrefined coconut oil treatment on scalp and hair before lightening. Then lighten right over top. I generally do 1:2 - 1oz bleach powder to 2 ounces 20 volume cream developer. Makes a nice creamy but not too thick mix - and I'm totally lifted to that inside a banana peel yellow in no more than 25 minutes. And that's if I haven't lightened in months. Root touch up is usually 20 minutes tops. This bleach powder does have a smell and does give a little "tingle" on my scalp, even with coconut oil, but this is a higher lift bleach powder. That means lower developer volume, I never suggest going over 20 vol.
November 9, 2015