Rated 4.1 out of 5 by 21
Rated 5 out of 5 by Jenci A good clarifier for color-treated hair
This shampoo is good for eliminating product build-up, especially on the scalp. It is sulfate free, which seems to confuse some of the other reviewers; sulfate-free shampoos do not lather like shampoos containing sulfates. It is not the lather that cleans the hair and scalp, it is the shampoo molecules themselves, so just because one doesn't get a frothy lather doesn't mean the hair and scalp are not getting clean. The level of frothiness does not determine the level of cleanliness. If one just keeps dumping more sulfate-free shampoo on their hair in an attempt to get it to lather like a sulfate-loaded shampoo, it is simply wasting shampoo (and money). A little research into products before jumping on the current-trend bandwagon would eliminate unrealistic expectations of types of products/ingredients. All that being said, I think this is a good clarifying shampoo, and I keep it in regular rotation for my ruby/garnet colored, medium-textured, starting-to thin (ergh, aging!) long hair because it works well for me, as do other Ion products.
December 29, 2015
Rated 5 out of 5 by Nate1944 LOVE this stuff!
I have thick, long, highlighted, lank, dull hair. I found that when I move my hands through it it often felt like there was "build up" and lots of tangles. Fortunately that is no longer an issue! This shampoo left my hair shiny and bouncy. Just like when I left the salon. I have begun receiving TONS of complements on my hair. So happy I found this!!
I read that this product could be a bit drying, but because I use it right after an ultra hydrating mask I don't have that issue. Also be sure and use a good conditioner.
September 7, 2015
Rated 4 out of 5 by dottiej Definitely works.
This clarifying shampoo is safe for color treated hair. Leave it on for 5 minutes and it removes all traces of sticky styling products and hairspray. It leaves my hair light and fluffy. However, it takes a considerable amount of shampoo to work up a frothy lather, which means there aren't many uses in this bottle. But the price is reasonable so it's really not a big issue for me. It doesn't have a very strong fragrance, which I miss, but it does its job well. I bought it because I didn't know there was such a thing as a sulfate free clarifying shampoo and because I want to preserve my precious hair color at all costs but wanted to rid myself of conditioner and styling product buildup. This does a decent job. I've have used several bottles of this shampoo now and it's a staple in my shower. I definitely recommend it.
July 21, 2015
Rated 5 out of 5 by Lealady Best Shampoo on the Planet
This shampoo is for anyone who wants to keep white hair white. It removes the ugly yellowing that builds up with other shampoos.
June 6, 2015