try with these products:
- For white, silver, or blonde color-treated hair
- Brightens and tones to eliminate brassiness and yellowing
- Balances moisture and adds shine
- 100% Vegan
Ion Cool Blonde Shampoo gently cleanses and tones white, silver or blonde color-treated hair to eliminate brassiness and yellowing. Refreshes color while intensifying shine and balancing moisture.
Directions: Apply Ion Cool Blonde Shampoo to wet hair. Lather. Rinse. Use every other shampoo or as needed.
Alternate Ion Cool Blonde Shampoo with Color Defense Shampoo for maximum color protection.
WATER ,SODIUM LAURETH SULFATE ,COCAMIDOPROPYL BETAINE ,PEG-150 DISTEARATE ,PEG-120 METHYL GLUCOSE DIOLEATE ,FRAGRANCE ,SODIUM CHLORIDE ,DISODIUM LAURETH SULFOSUCCINATE ,POLYQUATERNIUM-10 ,GLYCOL STEARATE ,DISODIUM EDTA ,PROPYLENE GLYCOL ,EXT. VIOLET 2 ,MAGNESIUM NITRATE ,HELIANTHUS ANNUUS (SUNFLOWER) FLOWER EXT ,PRUNUS ARMENIACA (APRICOT) FRUIT EXTRACT ,GLYCERIN ,TETRASODIUM EDTA ,PPG-33-BUTETH-45 ,PANTHENOL ,CITRIC ACID ,METHYLCHLOROISOTHIAZOLINONE ,MAGNESIUM CHLORIDE ,PHENOXYETHANOL ,SODIUM BENZOATE ,POTASSIUM SORBATE ,METHYLISOTHIAZOLINONE ,BENZYL SALICYLATE ,HEXYL CINNAMAL ,LIMONENE ,LINALOOL
Ion Cool Blonde Shampoo 9 9
Just what I've been looking for I have long, straightish, fine hair, dark blonde with highlights and some grey. I wash my hair twice a week and blow dry. I HATE Clairol Shimmer Lights--the smell is overpowering and it does not function well enough as a shampoo. The matching conditioner (Clairol) is worthless--I would literally have to follow it with an intensive moisture conditioner like Ion Extreme Moisture Creme. The Ion Cool Blonde Shampoo lathers well, cleans well and does not over-strip my hair. It prevents dullness and yellowness in both my highlights and my grey. I follow with Ion Extreme Moisture Creme conditioner, then use anti-frizz serum on the highlighted length before blow-drying. BTW, I have not found the matching Cool Blonde Conditioner to be effective--it doesn't moisturize enough for me. But I LOVE the shampoo! April 26, 2014
OK; Not the best. I have naturally blonde hair that is quickly turning grey. I don't mind the grey if it is silvery and shiny but not dull and dingy. I've used Clairol Shimmerlights in the past but found it to be too conditioning. I have very fine hair. The Shimmerlights definitely produced more dramatic results. People actually commented on how shiny my hair was. I don't really notice much of a shimmer with this Ion shampoo. My husband tried, loved it, and I had to buy more. It is often on sale too. His grey has a tendency to look yellowish and dull. This shampoo is a little drying, but for my fine hair that is not such a bad thing. DH has much more coarse and dry hair. It seems to minimize the yellow tone to some degree but could be better and is really too drying for him. So when we run low on the Ion I plan to get him some of the Sally generic of the Clairol Shimmerlights to try, because it's less expensive than Clairol and also more conditioning than the Ion Cool Blonde Shampoo. I will likely continue using this one. May 1, 2013
No Toning I usually buy Shimmering Lights or Sally's Generic version of the product and never had any problems. My brassy tones would disappear before my eyes. During my last visit, an associate recommended that I try the Ion brand so I purchased this product. Honestly, I don't really understand how this is designed for blonde hair. The shampoo itself is poorly pigmented and it definitely doesn't tone my hair. To make the matters worse, it leaves my hair dry and straw-like. The only positive thing I can say is that this shampoo is easy to distribute and it smells good. Otherwise, it simply didn't do the job for me. April 28, 2013
Good Shampoo I bought this after using the shimmer lights shampoo and conditioner. I was not happy with the shimmer lights and was looking for something new to try. This shampoo is amazing. I usually use it once or twice a week. It helps get rid of any brassy tones that I sometimes get a few weeks after having my hair dyed. It also smells good and seems to work well. I will continue using this product unless I find something that works better in the future. April 24, 2013