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Wella Color Charm 40 Volume Creme Developer 4 oz.
Wella Color Charm 40 Volume Creme Developer 4 oz.
4.0/5 (3)

Wella Color Charm 40 Volume Creme Developer 4 oz.

Color Charm By Wella


Sally Item # SBS-800293

In Stock Online, Available In Sally Stores

Size: 4 oz.
Quantity: One
Wella Color Charm 40 Volume Creme Developer features specially stabilized for use with all permanent haircolors.



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Additional Information

  • Excellent gray coverage
  • Gentle floral fragrance
  • Great conditioning

Wella Color Charm 40 Volume Creme Developer specially stabilized for use with all permanent haircolors. Great for covering white/gray hair or lightening natural hair color.


Use 40 Volume Cream Developer for 3-4 levels of lift.
Mix 1 part Wella Color Charm Color (or any permanent haircolor) with 2 parts Well Color Charm Cream Developer. Apply to the hair using your desired technique, develop for 30 minutes and up to 45 minutes if additional depth or gray coverage is needed.
Use with Wella Color Charm liquid haircolor for vibrant, long lasting, fade resistant results.

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Rated 4 out of 5 by 3 reviewers.
Rated 5 out of 5 by Does the job! I was hesistant to use this brand, since the one review wasn't that great, but it was on sale, so I thought, ok, if it doesn't work THEN I'll get something else. First of all, it works GREAT! I used it in combination with Loreal blue powder lightener and it took my drugstore inky black and hot pink hair to pale yellow in minutes. (however, do NOT let your husband help with the bleach application if he doesn't understand the importance of bleaching each strand completely AND setting a timer) The front half of my head I did myself and acheived a perfect pale almost white shade within 35 mins. SO DEFINITELY recommend and watch your hair closely, as it can change pretty fast! February 10, 2013
Rated 5 out of 5 by works great!!!! I got the wella color charm cream developer in 40 volume to use with the blue powdered bleach I was using to take my hair from inky black with hot pink highlights to blonde. This stuff worked AMAZINGLY well in combo with the powdered bleach.First I mixed it with a little bleach powder and shampoo to make a soap cap to remove the pink and VOILA! It was gone in seconds! I was amazed! Then I used it to bleach my hair all over(save for the already bleached areas that used to be pink) and it came out really well. Most of my hair was platinum blonde, and the remaining areas were a light custard yellow and easily removed with a second round of bleaching. Great stuff! Def get the 40 vol if you have dark hair like mine was and is naturally. February 4, 2013
Rated 2 out of 5 by Not Meeting Expectations I have brown hair peppered with white and wanted to put thin white streaks in it, so bought this along with the bleech, toner and toner developer (10 vol.) to achieve "white streaks". After following directions exactly ended up with warm light blond streaks. - which does look excellent but was not what was the intent. DEFINATELY not light enough. January 25, 2013
  • 2015-10-06T10:44:26.505-05:00
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7 months ago
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