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L'Oreal Preference Permanent Hair Color #5.26 Lush Cherry
L'Oreal Preference Permanent Hair Color #5.26 Lush Cherry
3.8/5 (507)

L'Oreal Preference Permanent Hair Color #5.26 Lush Cherry

Preference By L'Oreal


Sally Item # SBS-500159

In Stock Online, Available In Sally Stores

Size: 2 oz.
Quantity: One
Color: #5.26 Lush Cherry
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L'Oreal Preference Permanent Haircolor features an exclusive anti-fade color system for long-lasting color.


  • #7.43 Red Penny
  • #8 Natural Blonde
  • #8.1 Ash Blonde
  • #8.3 Golden Blonde
  • #7 Dark Blonde
  • #7.1 Dark Ash Blonde
  • #7.4 Burn Copper
  • #1 Blue Black
  • #10 Super Light Natural Blonde
  • #3 Natural Black
  • #4 Dark Brown
  • #4.1 Dark Ash Brown
  • #4.4 Dark Auburn
  • #5 Medium Brown
  • #5.1 Medium Ash Brown
  • #5.26 Lush Cherry
  • #6 Light Brown
  • #6.1 Light Ash Brown
  • #6.6 Light Auburn
  • #5.3 Medium Golden Brown
  • #6.3 Light Golden Brown
  • #7.1B Medium Ash Blonde
  • #7.3 Dark Golden Blonde
  • #8.1B Champagne Blonde
  • #8.4 Reddish Blonde
  • #9 Pastel Blonde
  • #9.03 Light Golden Blonde
  • #9.1 Light Ash Blonde
  • #9.1BA Extra Light Ash Blonde
  • #9.3 Blonde Temptress
  • #9.BB Extra Light Beige Blonde
  • #2.1 Onyx Sheen Blue Black
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Additional Information

  • Superb conditioning - 100% gray coverage
  • 25-minute automatic color processing
  • Exclusive anti-fade color system

L'Oreal Preference Permanent Haircolor features glorious colors give hair beautiful highlights & superb conditioning benefits. The exclusive anti-fade color system provides long-lasting color and 25-minute automatic color processing makes timing simple.


The Liquid-creme formula means no-run, no-drip processing and consistent, dependable color results. Colors do not go deeper than shade selected making it the perfect choice.

Always apply L'Oreal Preference Permanent Haircolor to dry, unwashed hair. Measure 2 fl. oz. of L'Oreal Oreor developer into applicator bottle and add 2 fl. oz. color. Leave on 25 minutes.

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Rated 3.8 out of 5 by 506 reviewers.
Rated 5 out of 5 by Always looks natural, having been using the same color for several years and always being asked if its my natural color" when I say no they want to know what saloon I go to' and i always love seeing them surprised when I say I do my own'. I spend $10 or less they spend upwards 90.00 or more' luv it!! also my hair still looks healthy even after coloring for over 15 years' September 12, 2015
Rated 1 out of 5 by I have used Superior Preference before, and I had no problems, but this time I am disappointed. I bought the Dark Soft Mahogany Brown color and It was supposed to be a medium brown shade because my hair is light brown, but it came out black, I am very upset. I would like a full refund for my purchase. Now I have to go to the Salon. August 12, 2015
Rated 5 out of 5 by I bought this hair color because I had coupons and found a great deal. I naturally have light brown hair and had dyed it an awful and failed strawberry blonde at the beginning of the summer. Then I went to a salon where she made my hair into highlights of brown and blonde which I hated. So I bought light ash brown in an attempt to get back to normal before school starts again. I was expecting my hair to feel dry after, as it has every time I've dyed it previously. However, my hair felt GREAT after! Soft and shiny and not damaged at all! And it looks great! It looks totally natural and helped to neutralize the terrible warm yellow/orange tones of my previously dyed hair. I'm SO happy with the results. And I love the conditioner that comes with, although the scent is a little strong. August 2, 2015
Rated 5 out of 5 by This is my color preference I have 5 year used black sapphire I love this product loreal superior preference July 29, 2015
  • 2015-10-04T10:55:06.387-05:00
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1 year ago
Bleach blonde
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Yes, my real color is deep black and I used to use L'Oreal Preference to change my real color to a total blonde.
3 months, 2 weeks ago
Read all my Q&A
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