all our current obsessions
Ardell Beauty Cosmetics ▸
@DupeThat tries our lippies!
See their first impressions
Ardell Beauty Cosmetics
WHAT IS IT?

A bangin' new collection of eye and lip products from the world's most-loved lash brand. The Wispies and Double Up Mascara mimic the effect of the popular lash lines, giving the look of thick, long lashes. Pair the Stroke a Brow feathering pen with the Eyeresistible eyeshadow stick (portable and shimmery!) for the perfect date night look. Top off the whole look with a pop of moisturizing color from Ardell's Hydra Lipstick.

WHY?

Since 1971, Ardell has been THE leader in lashes, and they bring that authority in a whole new way with Ardell Beauty. It's kind of a really big deal!

@DupeThat tries our lippies!
See their first impressions
STARTING AT $8.99
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BTZ Skip The Wash Collection ▸
extend your style with new products
for owning second-day hair.
BTZ Skip The Wash Collection
buy two get one free

All BTZ Hair Care & Color

WHAT IS IT?

3 texturizing formulas perfect for post-gym, post-wash day and post-third-time-hitting-snooze hair.

WHO?
Celeb Stylist Gregory Patterson

(@GregoryPattersonHair) is a big fan of this trio of day-after hair helpers. “You know those dry shampoo texturizing sprays that really add that extra oomph to your styles? This Dry Shampoo Texturizer is that, on steroids!”

WHY?

The Skip The Wash Dry Shampoo Texturizer and Hair Texturizing Spray let you add gritty hold and insta-lift to second-day hair in a snap. The Crinkle Releaser is perfect fro zapping the tell-tale signs that your hair has been in a ponytail. Just spray and walk away!

extend your style with new products
for owning second-day hair.
WHO?

(@GregoryPattersonHair) is a big fan of this trio of day-after hair helpers. “You know those dry shampoo texturizing sprays that really add that extra oomph to your styles? This Dry Shampoo Texturizer is that, on steroids!”

STARTING AT $7.99
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New ion® Color Brilliance® 10‑Minute Hair Color ▸
New ion® Color Brilliance®
10-Minute Hair Color
buy two get one free

Select ion® Hair Care & Color

What is it?

14 deep permanent shades that process in just 10 minutes. That’s about as long as your morning coffee run!

Why?

You already love our rich Italian-crafted formulas. Now you can put all that Argan and pequi oil goodness to work in an all-new way. Get a little edgy in a lot less time with 10-Minute Color—now in 4 new bold shades.

STARTING AT $6.59
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AGEbeautiful Intense Lift For Darkest Hair Color ▸
AGEbeautiful Intense Lift For Darkest Hair Color
buy two get one free

All AGEbeautiful Hair Color

What is it?

High-impact shades that let dark-haired ladies easily lighten AND deposit radiant color in one simple step. Just pair your new hue with a 30-volume developer.

Why?

Have dark hair? You may find it tough to DIY a hot new hair color. These stunning permanent shades make it easy to lighten up to 4 levels and deposit at once (with no brassiness!) These low-ammonia formulas wrap each strand in damage-fighting Arginine to protect from all processing—leaving you with hair that glows and feels fantastic.

STARTING AT $6.99
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Femme Couture®
Femme Couture® Cosmetics
buy two get one free

Select Femme Couture® products

What is it?

Creamy new formulas in trendy shades—plus metallic, matte, satin and ultra-glossy finishes. Mod Metals are your new fave glistening lip paint, perfect for a night out. The Rosé All Day collection features hydrating rosehip oil for a silky finish that helps smooth your lips. We‘ve also added a sweet Rose Petal shade to our Plumping Gloss collection to enhance your natural features. The new Lip Booster gives the ultimate plump to your pout, while creating a custom pink color based on your body chemistry. For a bigger bonus, our Color Drench collection now features 7 new matte liquid shades that help you transition into fall.

Why?

Show off your assets with shades, finishes and ingredients that are perfect for your lifestyle. Whether you prefer a nude look or like to make a big statement, we’ve got something for you.

STARTING AT $6.79
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Conair JelFX Styling Tools ▸
Conair JelFX Styling Tools
save $10
What is it?

A cool trio of hot tools for blow drying, straightening and curling—with double-duty silicone enhancements.

Why?

These new tools not only look great on your vanity—they’re designed for speed and comfort. Yep! The curling iron and flat iron instantly heat to your preferred temp, so you can get the ball rolling on your style in a snap. What really helps these tools stand out is the silicone-grip technology and silicone wand barrel. Rest your palms on the cushy grips for an easy heat styling experience, and take advantage of the Flat Iron and Taper Wand’s silicone plates for even more shine. The Hair Dryer uses a combination of a ceramic grill and ionic barrel technology to give you ultra-sleek results.

STARTING AT $39.99
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One 'n Only Argan Oil Refreshing Conditioner ▸
One 'n Only Argan Oil Refreshing Conditioner
Introductory $7.99
What is it?

5 color-depositing conditioners enhanced with lock-loving Argan Oil.

When?

These nourishing, super-hydrating conditioners give your color a breath of fresh air. You’ll get 12-15 bursts of color from each tube, boosted with the luster and moisture you expect from One ‘n Only.

STARTING AT $9.99
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Mystic Divine® Leave-in Conditioner ▸
Mystic Divine® Leave-in Conditioner
sale $6.99

Regular Price $9.49

What is it?

Daily moisturizing stylers filled with nourishing and hydrating ingredients!

Why?

Keep things simple with a one-and-done leave-in. These daily conditioners put moisture back into your hair, while improving the overall strength and shine of your strands.

When?

Kids are going back to school, and schedules are getting tighter—keep things short and sweet with a leave-in that does more for your hair.

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Palladio Rice Paper ▸
Palladio Rice Paper
buy one get one 50% off

Sale $3.59

What is it?

Double-sided rice paper—one side to matte, one side to powder and set.

Why?

Blot away oiliness throughout the day with these purse-and-pocket-friendly sheets made with rice paper (ideal for sensitive skin)! You’ll get 40 rice papers in every pack, so you’ll never be short-handed.

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Jamaican Mango & Lime Black Castor Oil ▸
Jamaican Mango & Lime Black Castor Oil
Sale $4.99

Regular Price $6.99

What is it?

A luxurious Jamaican Black Castor Oil enriched with mango and lime to replenish, soften and relieve sensitive skin and scalps.

Why?

This all-purpose oil is perfect for nourishing itchy scalps and softening dry skin. Known for its revitalizing ingredients (and for helping grow out tough-to-love locks), this blend of natural ingredients give the ultimate moisture experience!

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Influencer Shops ▸
Influencer Shops
WHAT IS IT?

Super Dupe'r Alert! Four of our fave Beauty Experts showcase their affordable beauty hauls with hair, skin and makeup products that give you high-end results at down-to-earth prices.

WHY?

Real results don't have to cost an arm and a leg! These picks are perfect for summer—and your wallet.

WHO?

Jade of @LipstickNCurls shares her secret to taking her hair from curly to straight in less time, with less damage, and for less money!

K + L of @DupeThat gives you the lowdown on their picks from our GVP line (like purple shampoo!)

@AllisonMcNamara shares her daily essentials for achieving the beachy hair of your dreams with ion products.

Yasmin @BeautyyBird takes you from cleanser to makeup application (and removal) with hidden gems that cost way less than you'd expect.

Find it all in their curated shops!

SHOP NOW ▸
@GregoryPattersonHair Curated Shop ▸
@GregoryPattersonHair
Curated Shop
WHAT IS IT?

Our Celeb Stylist BFF, Gregory, is basically an expert on all things beauty. This month, he’ll walk you through some of his faves for great hair and skin–just in time for beach season.

WHY?

Gregory knows how to achieve the styles you’re looking for this Summer. You’ll only find these exclusive tips and tricks here at SallyBeauty.com.

Biotera Shine Sweet Collection: Shampoo, Glaze and Mist ▸
Compare to Biolage Sugar Shine
Shampoo, Conditioner and
Illuminating Mist & save
Biotera Shine Sweet Collection:
Shampoo, Glaze and Mist
Compare to Biolage Sugar Shine
Shampoo, Conditioner and
Illuminating Mist & save
WHAT IS IT?

A Shampoo, Conditioner and Lightweight Brilliance Mist that infuse sparkling shine with polishing sugar cane extract.

WHY?

Sugar cane extract works like your fave facial scrub (for your strands) to reveal a look that shines to the heavens. Color-safe, paraben-free and silicone-free, this trio is blended with healthy botanicals that give your locks a sugar rush—like dessert foryour hair!

STARTING AT $8.99
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Proclaim Jamaican Black Castor Oil Deep Treatment Masque and Coconut Defrizz Gel & Combing Crème ▸
Proclaim Jamaican Black Castor Oil Deep Treatment Masque and Coconut Defrizz Gel & Combing Crème
WHAT IS IT?

Powerful ingredients are at work with the latest editions to our Proclaim line. The Jamaican Black Castor Oil Treatment Masque feeds dry hair with a nourishing formula that’s free of sulfates, parabens, mineral oil and petrolatum. The Coconut Oil Defrizz Gel defines your style while conditioning and reducing frizz.

STARTING AT $1.29
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ion® Color Brilliance® Bright White Toners & Crème Lightener ▸
WHO?
Our Styling Tools Category Manager, Rexana “I’m obsessed with the white blonde color trend, which is why I love this collection. It cuts out the yellowness I don’t want and leaves my hair snow white.”
ion® Color Brilliance® Bright White Toners & Crème Lightener
WHAT IS IT?

A collection of 5 toners and lightener that kick brassiness to the curb—leaving super-silvery color in its place.

WHY?

Take your blonde to the next-level Chill Zone with Bright White Crème Toners. They add cool, pastel hues while stifling brassy undertones. Our Crème Lightener helps you reach even more levels of lift while conditioning strands with natural extracts and oils.

WHERE?

You’ll only find these Italian-crafted formulas at Sally Beauty.

WHEN?

Gray hair is still totally a thing (yay)! Just on the other side sits Charcoal, a dimensional, smoky blend of jet black and soft gray. These new, easy-to-use formulas can help you take on either trend—or create a whole-new hue that’s 100% you.

WHO?
Our Styling Tools Category Manager, Rexana “I’m obsessed with the white blonde color trend, which is why I love this collection. It cuts out the yellowness I don’t want and leaves my hair snow white.”
STARTING AT $5.79
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A Lil' Glitter Goes A Long Way ▸
A Lil' Glitter Goes A Long Way
WHAT IS IT?

A glam way to amp up your look. The glitter trend lets you up the ante on your style with metallics, glitz and shimmer.

WHY?

The summer sun is on the horizon … you’ll be sparkling with these eyeshadows, body glitters and eyeliners.
#nofilter

STARTING AT $1.69
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Gotta-Glow Skin ▸
get glowing, girl
Gotta-Glow Skin
WHAT IS IT?

Warmer weather cues up lighter, skin-loving products. Pull away impurities and reveal your best look with the In the Glow Peel Off Mask. Let your skin breathe as temps rise with a lightweight tinted moisturizer, buffed in with a soft-as-sky Oval Blending Brush. Our tried-and-true Palladio Rice Paper gives your look a midday pick-me-up by removing excess oil with just a pat.

WHO?

Product Development Expert Maggie is a big fan of In The Glow. “This mask is my favorite part of my skincare routine. The metallic shimmer formula makes it so fun to apply. It leaves my skin looking and feeling smooth. I love my new glowing complexion!”

STARTING AT $4.79
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Neon Nails ▸
Neon Nails
WHAT IS IT?

When sunny days last longer and evenings are ripe for patio get-togethers, swipe on a bright nail color to celebrate. With most-loved hues from our exclusive FingerPaints and Bitzy lines (plus bold faves from China Glaze) you’re good to glow.

STARTING AT $1.69
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Va-Va-Vampy Lips ▸
Va-Va-Vampy Lips
WHAT IS IT?

Add a dose of drama (the good kind) with full-bodied lip colors that make a stunning statement.

WHY?

Who says you can’t carry your deep lip color into the season of sunshine? Try pairing a bold shade with your favorite nude hues for a totally appropriate hint of vamp.

STARTING AT $6.99
SHOP NOW ▸