Get the look @ravenelyse
Raven Elyse is a 24-year-old Austin-based beauty, fashion and lifestyle content creator, and also mom to a beautiful baby girl. She started posting DIY YouTube videos for fun while still in high school. Today she holds a Bachelor's Degree in Fashion Design, and her ultimate goal is to entertain, educate and inspire others.
I use this on my brow bone and on the inner corner of my eye to get that perfect glow.
Claire Ashley uploaded her first makeup tutorial to YouTube in 2009. Since then, Claire's "how-to" beauty channel has turned into her full-time career. A professional makeup artist in the Washington DC area, she wants viewers to learn something new every time they visit her page.
Get the look @wesleybenjamincarter
Wesley Benjamin Carter specializes in creative and special FX makeup. Thanks to his background in fine art and high fashion photography, he has developed a keen ability to identify face shapes. Wesley wants to help crush gender stereotypes and support others like him to feel comfortable being themselves.
Always begin in the middle of the lips and blend outward.
Lizzy's contagious positivity is evident both on and off the camera. She shares reviews and beauty tips and tricks in the educational, entertaining beauty videos seen on her YouTube channel.
Get the look @makeupbyamarie
Don’t be fooled by Ashley Marie's glam exterior. She's also your streetwise, side-splitting guide to all things beauty, fashion & lifestyle. She is known for promoting beauty on a budget and most importantly wants to break the mold for women around the world with her innovative approach to makeup application.
I love the navy, it is beautiful for brown eyes. Create an easy and quick smokey by applying it to the top lashline and smudging it with a brush!
Sam's YouTube channel started as a hobby at the age of 16. But she learned a lot about makeup, quality formulas and the beauty industry... and most importantly she learned about herself. Above everything else, she loves helping those who need a little more guidance from someone that they can relate to.
If you want your face to appear longer, use highlighter down the sides of your cheeks instead of directly on your cheekbones.
Dani is a classically trained chef, nutritionist, boy-mommy, and devoted animal lover with four awesome pups! Dani's also obsessed with coffee and beauty products. After more than four years in the vlogging industry, this witty, self-made beauty entrepreneur's culinary days are in the past.
Choose the intensity of your makeup simply by using your brush differently: get a full coverage by pressing the brush, a medium coverage by effectuating half circles, and a sheer coverage by doing long sweeps.
One day during her sophomore year, Leesha visited a huge makeup store in Hollywood with a friend. She immediately fell in love with makeup, and started on Livejournal and makeup forums. She eventually found her way to YouTube, creating colorful video tutorials and beauty reviews.
This is a new take on artistry. We use color to tell our own story, switching it up by the day, the hour. We play, we experiment, we can dial it up, we can tone it down. We don’t play by the rules, we make them. If we can’t find what we want, we invent it, create it. We’re courageous, we’re audacious, always in control. We’re plugged in to what’s new, what’s trending, so that you never miss a tip, trick or the latest must-have. We’re a collective, a community, a squad. We were born out of collaboration and will stay that we.
a makeup line like no other
COL–LAB is a revolutionary new makeup line that offers high-performance color artistry with cutting-edge textures and finishes. Developed by the COL–LAB community, the brand is crafted to truly offer professional color artistry without the professional price. Every COL–LAB product has been developed with state-of-the-art color pigments, pushing the limits of color payoff and blendability. With every swipe, swoosh, sweep or slick, you’ll get maximum color payoff, zero disappointment. We are COL–LAB.
a story of color and collaboration
We believe in the power of collaboration. We live for the magic of color. That’s how COL–LAB came to be. At our Color Lab in New York City, our squad of color-obsessed influencers brought their ideas, inspirations, wish lists and must-haves. Working together we developed COL–LAB to be the line of makeup we always dreamt of. Everyone in our squad has a voice. And we want you to join the conversation. Be a part of the community, share your own ideas, tell us what inspires you. #collabmakeup