Sally Beauty Cultivate

Congratulations to the

Semi-Finalists!

The voting period has ended! Check back soon for the announcement of the Top Brand!
The winning company to be awarded a $25k monetary grant, distribution on SallyBeauty.com, and support to help grow their business through the Sally Beauty Cultivate program.

ALODIA

Product kits for healthy hair that help you “Learn, Love, and Grow” your hair

CURLANISTAS

Mother-daughter duo creating a movement to help young girls love their curls

CURL DEFINITION

#TheBeautyofCoilyHairFreedom – an innovative system for tight curly, coily, and kinky hair

HERITAGE1933

Natural hair care Social Enterprise - challenging the status quo of traditional beauty

CONGRATULATIONS TO THE RECIPIENT OF THE

PRESIDENT’S INNOVATION AWARD!

PuffCuff has been awarded with in-store distribution and will be coming soon to a Sally Beauty store near you!

Ceata Lash

Owner of PuffCuff

Patented hair tool invented to provide a healthy method for gorgeous up-dos with naturally curly hair

Alodia

Dr. Isfahan Chambers Harris

Product kits for healthy hair that help you "Learn, Love, and Grow" your hair

After struggling with hair damaged from chemical straighteners for 15 years, Dr. Isfahan Chambers Harris was inspired to combine her Bio-Medical and Public Health training with her passion for creating quality, innovative hair products made with natural ingredients. Alodia’s 3-4 product kits include step-by-step instructions to take the guesswork out of healthy hair. This scientist and “Mompreneur” aims to empower people to “Learn, Love, and Grow” their hair!

Curlanistas

Lexi & Monica Proctor

Mother-daughter duo creating a movement to help young girls love their curls

Thirteen year old Lexi wrote a book that encouraged self-love among young girls, “Curly Girls Love Your Curls”. After seeing the impact of that book, this mother-daughter duo was inspired to create a line of hair care products for all the Curlanistas of the world. With Lexi’s background as a STEM student, they took their homemade concoctions and developed a hair care line to help girls’ curls pop non-stop!

Curl Definition

Serriah Johnson

#TheBeautyofCoilyHairFreedom – an innovative system for tight curly, coily, & kinky hair

Serriah is a stylist with over 19 years of experience. She was determined to find a solution for all of her clients with tight curly, kinky, and coily hair to live in their textures without having to complete time consuming twist outs or braid outs. She leaned on years of experience and worked to create a solution, the Curl Definition line. This system provides a long-lasting hold of up to 2 weeks without nightly re-twisting nor morning re-saturation, and it trains coils over time!

Heritage1933

Latoya Thompson

Natural hair care Social Enterprise - challenging the status quo of traditional beauty

Heritage1933 is a non-toxic beauty brand that provides a range of moisture-driven products for hair, body, and skin through a holistic approach. With every product purchased, Heritage1933 provides hair care products for women and children in local shelters in the St. Louis area. Living in shelters as a child, founder Latoya Thompson was determined to achieve personal success and give back!