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Hair color tools

Hair Dying Tools You Need To Color Your Hair at Home

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Skill Level

Whatever your skill set with applying color, we have the product and advice for you to confidently get your desired results at home.

Color Benefit

trend report model

Trend Report

Get ahead of the game with these trending hair color looks — we’ve even given you step-by-step how-tos so you can do them yourself at home.

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Hair Glossary

  • Permanent Hair Color

    The longest-lasting hair color, which alters the hair permanently; requires a developer.

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  • DEMI-PERMANENT HAIR COLOR

    Needs a low-volume developer; enhances hair color for up to 24 shampoos.

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  • SEMI-PERMANENT HAIR COLOR

    Does not require a developer and lasts up to 12 shampoos; sometimes has hair-conditioning properties.

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  • TEMPORARY HAIR COLOR

    Typically doubles as a styler; doesn’t penetrate the hair & washes right out.

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  • TEXTURED HAIR

    Hair types ranging in textures of wavy, curly, coily and more.

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  • BRIGHT COLOR

    Bright hair color that comes in every shade of the rainbow, typically semi-permanent.

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  • LIGHTENER

    Alters the structure of the hair to remove natural color; allows brighter hair color results.

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  • DEVELOPER

    Mixes with hair color to allow it to penetrate the cuticle; and mixes with lightener to lift color.

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  • COLOR CORRECTOR

    Removes top hair color to reveal the base tone, but does not further lift the hair color.

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