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BW2 by Clairol Professional

BW2 Powder Lightener Packette

1 OZ |  Item SBS-320830

What is it?
Clairol BW2 Lightener is an extra-strength dedusted lightener that provides colorists the ultimate creative control over the lightening process.

Clairol Professional Help Line:


Hotlines are open from 8:30am to 8:30pm Monday – Friday and 9:00am – 6:00pm Saturday & Sunday EASTERN TIME.

What makes it special?
  • Creates lustrous highlights and special effects in no time
  • Forms a rich, creamy consistency that is easy to handle
  • Dedusted to minimize powder fly-away
  • Extra-fast lightening formula
  • Singel application

Mix BW2 with 10 or 20-volume developer in a plastic bowl to a creamy consistency. Apply where highlights are wanted. Process up to 30 minutes, or until desired lightness is achieved.


For Professional Use.

Once applied, check regularly until desired level of decolorization is achieved.

We're sorry, this product cannot ship to the following locations: AK,  HI

Rated 5 out of 5 by from Works Great I have used this several times and works great. It's not that damaging to the hair as long as you have dirty hair and use it properly.
Date published: 2021-02-17
Rated 5 out of 5 by from Bw2 lightener This has been my all time favorite lightener. By far the best I have personally used.
Date published: 2021-02-09
Rated 1 out of 5 by from Try at your own risk!!11 My hair dresser told me to buy this product since I cant go see her due to pandemic. This by far is an Awful product makes your hair brittle. I hadn't dyed my hair in over 14 months and this product fried my hair. I had cut 6inches off. I did correct my bleached hair using an amazing product by "Blondeme by Schwarzkopf 10/10 yes it pricey but smells amazing and makes your hair soft.. Please don't by BW2 :( I tried rating ) stars but won't let me ugh
Date published: 2021-01-20
Rated 1 out of 5 by from Don't waste your time Used this to try & lighten my hair and it did the bare minimum. The natural parts of my hair where i applied it are lighter blonde (I am naturally blonde) but the color treated sections barely lifted. Don't waste your time, find something else like I'll be doing
Date published: 2021-01-19
Rated 5 out of 5 by from Is always my go to I have been mixing this with the 20-30 volume sally developer for almost a decade and with spacing out and dying ny hair semi-anually its never failed me. It gets me blonde and to the color I need. I love it
Date published: 2020-10-06
Rated 5 out of 5 by from Easy Easy to use on my own for full head bleaching to fixing my roots
Date published: 2020-09-27
Rated 5 out of 5 by from Using for years I have been using this for over a decade. It works great!
Date published: 2020-09-08
Rated 5 out of 5 by from terrible recieved one out of 3 items love this product onlyvitem i recieved in my order discusted
Date published: 2020-07-27
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What’s the diff between BW and BW 2?

Asked by: Grace355
BW2 works quickly! 
Answered by: ShyStyle
Date published: 2020-11-15

Is this product used alone to lighten hair without any additional color?

Asked by: Lovetosing
You can always mix a color with the bleaching. Even a couple if preferred
Answered by: Vegaslolo
Date published: 2020-10-18

What is the ratio of. Powder to Developer??

Asked by: Oakbrook
1 packet to 2 ounces of developer. I used Salon Care 20 Vol. Creme Developer with the BW bleaching packet.
Answered by: Lyft Driver
Date published: 2020-11-01

I have a question about Clairol BW2 Clairol professional /powder I use this and what else I need to protect my hair to do not break or hair is thin

Asked by: Marta Gomez
You can also use purple shampoo to correct the color if it's too brassy or gold, instead of an toner...sometimes that's helps
Answered by: Deniseb1
Date published: 2020-04-22

Can you use this on calp

Asked by: Carringer
What is calp? Did you mean scalp, like the top of your head? You can use it with a volume creme, but don’t leave it on your scalp for very long. 
Answered by: Tally112
Date published: 2020-11-14

Looking to dye my virgin hair extensions from dark brown to an auburn color. Is this the bleach I want to purchase? What volume developer is good? Would I need a toner?

Asked by: Tonya Br
Yes,if ur extentions are real hair?Powder Lightener wont work on synthetic hair? U may not need toner,lightening goes through 7 stages Dark brn,is 2nd stage, Lighten up 2 more stages,ull see the auburn color u want,Shampoo,and cond. Of course.U can use a clear glaze,to make more vibrant,and will also keep color from fading.No need to add more color,and damage with toner,?dry u extention, to see true color. (Just alittle tip,after lightening,there are a couple really nice red colors,in Roux temporary color rinses,after U lighten ur exstentions.But less work ,less expense, by just using the lightening pack Mixed with creme developer.20 volume Will be sufficient, don't want to miss the auburn stage ,u want to achieve?I think u will be happy with the results. #1Stylist joyce (Hairstylist 53 years,speciality HAIR COLORIST
Answered by: Poccosmom
Date published: 2020-06-11

What product replaced Stage 7 lighteners?

Asked by: Dorinda H

Can I mix ion sensitive scalp of 30vol. Developer with this Clairol Professional BW2

Asked by: Esmeoso13
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