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Color Brilliance by ion

Permanent Creme Intense Neutrals 4NN Medium Intense Brown

2.05 OZ |  Item SBS-305411
$6.99

What is it?
ion Color Brilliance Permanent Creme Hair Color has a palette of luxurious shades. The advanced ionic technology utilizes pure ionic micro pigments for deeper, more intense color deposit. Ion Color Brilliance penetrates the cuticle layer of the hair and lodges in the cortex, ensuring 100% flawless gray coverage.

 

ion Hair Color’s superior quality, proprietary blends are formulated in Italy by our expert team of chemists to deliver unparalleled results. ion's unique system combines the finest quality natural and exotic ingredients with powerful high-tech compounds to achieve exquisite, brilliant color with superior gray coverage. ion Hair Color science relies on the power of micro-pigmentation— ion's microscopic pigment molecules oxidize slower, allowing them to penetrate deep into the cortex of each hair strand for long-lasting, fade-resistant color.

 

These formulas are PPD-free and enriched with Hyaluronic Acid, Argan Oil, Pequi Oil, and botanicals to nourish and strengthen hair from within. Not to mention, ion Hair Color is gentle on hair, containing up to 38% less ammonia than the leading professional brands on the market. Unlock your hair’s true potential with Ion’s cutting-edge, salon-quality color science and bring home vibrancy like never before.
What makes it special?
  • Ionic wheat germ protein, nourishing botanical extracts and low ammonia
  • Vegan and cruelty free* (not tested on animals)
  • State-of-the-art European formula
  • 18 Beautiful Brunettes
  • 28 Believable Blondes
  • 4 High Lift Blondes
  • 14 Richest Reds
  • 5 Intense Reds
WATER ,CETEARYL ALCOHOL ,STEARYL ALCOHOL ,PROPYLENE GLYCOL ,ETHOXYDIGLYCOL ,GLYCERYL STEARATE SE ,TOLUENE-2,5-DIAMINE SULFATE ,PEG-40 HYDROGENATED CASTOR OIL ,CETEARETH-50 ,LAURYL ALCOHOL ,ETHANOLAMINE ,AMMONIA ,MYRISTYL ALCOHOL ,FRAGRANCE ,RESORCINOL ,COCAMIDOPROPYL BETAINE ,2-METHYLRESORCINOL ,SODIUM SULFITE ,POLYQUATERNIUM-22 ,DIPROPYLENE GLYCOL ,ERYTHORBIC ACID ,EDTA ,BISAMINO PEG/PPG-41/3 AMINOETHYL PG-PROP ,2,4-DIAMINOPHENOXYETHANOL HCL ,BISABOLOL ,M-AMINOPHENOL ,ARGANIA SPINOSA KERNEL OIL ,CARYOCAR BRASILIENSE FRUIT OIL ,GLYCERIN ,TRITICUM VULGARE (WHEAT) GLUTEN ,PENTYLENE GLYCOL ,SODIUM HYALURONATE CROSSPOLYMER ,BENZOIC ACID ,ALPHA ISOMETHYL IONONE ,BENZYL ALCOHOL ,BENZYL BENZOATE ,BENZYL CINNAMATE ,BENZYL SALICYLATE ,LIMONENE ,LINALOOL

Mixing Ratio:

1:2 (1 ounce of color to two ounces of developer) High Lift shades (HL-N/V/G/B)

1:1 (1 ounce of color to one ounce of developer)

Processing times for root touch ups:

25-45 minutes based on the texture and porosity of your hair.

Fine hair (25-30 minutes)

Average hair (35-40 minutes)

Coarse or resistant gray hair (40-45 minutes)

Refreshing the mid-lengths to ends (5-15 minutes)

Tips and Tricks

Crème hair color is best mixed in a tint bowl and applied with an a tint brush. A root to tip color application is not recommended. Always test strand first to ensure desired results!

For superior gray coverage a 20 volume developer is recommended.

If you touch up your roots every 4-6 weeks and would like to change colors you would still only retouch the roots and refresh the ends later in the processing time.

Remember, tint does not lift tint! When wanting to go lighter in shade selection you must remove the previous color first in order to go lighter! If wanting to stay the same shade level or going darker, color removal is not necessary in most scenarios.

1:1 mixing ratio. Two ounces of color to two ounces of 10, 20, 30 or 40 Volume ion Sensitive Scalp Creme Developer. High Lift Blonde series is mixed 1:2 ratio: Two ounces of color to 4 ounces of 30 or 40 Volume Ion Sensitive Scalp Developer. Bowl and brush application is recommended. Always read the product packaging and inserts for complete directions, instructions, and warnings, and make sure to perform both the strand test and the patch test before applying your color.

 

If have never colored your hair and you want to change your current hair color or you have not colored in 3 months or longer follow these steps:

Apply hair color mixture to dry, unwashed hair

• Work gently through hair as you would a shampoo. Loosely pile hair on top of head

• Process according to manufacturer’s directions. When processing time is complete, add a small amount of warm water to hair and work into lather

• Rinse until the water runs clear.

 

If you color your hair every 4-6 weeks with a shade of similar tone and level follow these steps:

Make 1/4” partings throughout dry, unwashed hair

• Apply mixture onto new growth area only, working from the front to the back of your head. Leave color on new growth area for 25 minutes. When processing time is complete, add a small amount of warm water to hair and work into lather

• Rinse until the water runs clear.

 

Other tips: Always perform a strand and patch test

• It is often not necessary to refresh the ends of the hair on every permanent hair color touch-up application

• For resistant gray, use 20 Volume ion Sensitive Scalp® Creme Developer and apply to gray area first

• Apply a stain barrier cream around the hairline prior to application when using dark shades

• Choose a lighter shade than desired if you are unsure of which shade to use or if you have very few gray hairs

• Use an old towel to protect your clothing

We're sorry, this product cannot ship to the following locations: Quebec

Rated 2 out of 5 by from Hair color Color is way to dark. More like a lighter black. I should have read the reviews first but I trusted the employee who helped me match to my hair color. But my hair does feel soft.
Date published: 2021-01-07
Rated 5 out of 5 by from Love it All the reviews talk about how dark it is, well medium INTENSE brown lol so yes it is dark. I have natural brown hair with blonde highlights and I put this on my whole head. I have subtle notices of an auburn color and the brown is super nice. It's definitely dark but not black, not on my at least! Love it. Getting more in case there is another shut down :o
Date published: 2020-11-13
Rated 2 out of 5 by from Ehh It didnt damage my hair too much, but made my hair BLACK not brown whatsoever. So disappointed
Date published: 2020-10-08
Rated 2 out of 5 by from REVIEWS ARE CORRECT I wish I would have looked at the reviews regarding this color. The color is very dark, makes your hair look black.
Date published: 2020-07-16
Rated 3 out of 5 by from Black not Brown I had to jump on here to also say that this dye made my hair look jet black. I have natural brown hair but my bleached hair was growing out and was a lighter shade of brown with shades of red. I wanted to match my roots so I picked up this color thinking it would do the job but I now have very dark, black hair. I’ve washed my hair three times since, and it is still very much black. On the flip side, my hair feels and looks healthy. Should’ve strand tested first and probably shouldn’t have chose a permanent hair dye but I plan on healing my hair and not lightening my hair for awhile.
Date published: 2020-06-18
Rated 3 out of 5 by from Way too dark to be considered a medium brown! I typically use darkest brown, 1 step below black and wanted to go a little lighter. So i bleached my hair to about 4 shades lighter, used medium brown dye to attempt to get a lighter shade brown and the medium brown came out looking like I used the darkest brown dye! I guess in a few months I'll do the lightening process all over again and use light brown. I can say that this brand of hair dye is the only brand i will EVER use. It doesnt burn my scalp and I lose minimal hair in the dying process. The color stays vibrant for months and hardly fades at all.
Date published: 2019-08-25
Rated 3 out of 5 by from Great but it’s DARK I just bought this today, and it’s a shade lighter than black! It’s not a medium intense brown. I look like Morticia Addams.
Date published: 2019-04-04
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Hi, I just got my hair colored yesterday morning. How long should I wait to wash my hair?

Asked by: RiaLiza1618

How long do I leave it on before shampooing my hair.

Asked by: Bre Anne

Is this an instant color or do I need to mix it with peroxide?

Asked by: Hazel em
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