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Ionic Shine Shades Permanent Hair Color

by CHI
Selected quantity exceeds what is currently available

Ionic Shine Shades Permanent Hair Color

by CHI

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Get free 10 count masks with purchase of $50 of Chi Products. Online Only Offer. While Supplies Last.
Ionic Shine Shades Permanent Hair Color is rated 4.1 out of 5 by 174.
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  • Non Progressive Color turns into a color conditioner preventing over processing PDS Color System (permanent, demi-permanent and semi-permanent usage) Same CHI Ionic Permanent Shine Cream Color payoff in liquid consistency Ammonia Free PPD Free Liquid Formula Easy to mix and combine with cream formula Improve overall hair condition and shine Versatile Formula Silk and Oil

    CHI Ionic Shine Shades is a versatile liquid color line that can be used as a standalone coloring system. Easy to mix and apply liquid formula features PDS coloring system that can be used for permanent, demi-permanent and semi-permanent color formulations. CHI shine shades offers the ability to deposit, lift, tone, correct, and refresh all color tones.

  • Colors can be mixed to create desired levels and tones

    Deposit - Permanent rich color

    Tone - balances various undertones to help reach desired color

    Refresh - refreshes previous color, adds shine and enhances color

    Color Correction - Balance various off tones to beautiful rich color

  • Key Ingredients: Ceramic -

    • CHI Ceramic provides maximum color penetration inside the hair

    • Ceramic produces ionic charge (+/-) that will anchor the dyes deep inside the hair

    • Adds radiance, shine and longevity to color

    • Complete oxidation of the dyes

    Color Lock Complex

    • 30% longer lasting color

    • Adds essential moisture to hair during color service

    Silk and Oil

    • Silk contains 17 of the 19 amino acids found in hair

    • Strengthens the hair

    • Holds up to three times its weight in moisture

    • Olive Oil and Brazilian Nut Oil adds moisture and improves color longevity

    • Adds incredible shine and reflection


    • Aloe is known for its healing properties

    • Adds moisture and shine to hair


Rated 5 out of 5 by from Better than I expected!! I purchased this on sale a while back and found it. I purchased the medium brown and let me tell you, I LOVE THIS HAIR COLOR SO MUCH!! I have been purchasing ION for Aged hair and because I had so badly damaged my hair with color, perms and worse the sun. After 3 years of protective styles and wigs, I used this product with a 40 developer (all I had) and the color is beautiful and the shine is awesome. I did not harm my hair in any way, it is not dry and yes I deep condition every time I wash. I put twist back into my hair using color 4, EXACT MATCH!!! So I am ordering a couple of other shades as the protective style has my hair almost twice the length and now NO GRAYS!!
Date published: 2020-07-29
Rated 5 out of 5 by from I like this product Great x color , it really works, very satisfied, i been trying to buy to many products, it worth it
Date published: 2020-07-25
Rated 4 out of 5 by from good product it did what it was suppose to do .... good product it did what it was suppose to do ....
Date published: 2020-07-23
Rated 1 out of 5 by from Did Not Work this product sucks the color did not hold no color payoff wasted money
Date published: 2020-07-19
Rated 1 out of 5 by from Nah Surprised that the instructions even mentioned lift, cause I got none. Using the 11I and 11A my level 7 only lifted to a level 8 even using 30V. Highly dissapointed, really only good for depositing and darkening existing color.
Date published: 2020-07-04
Rated 5 out of 5 by from Great Product I like this dye. It doesnt damange my hair too much and i like how it didnt smell bad.
Date published: 2020-07-02
Rated 3 out of 5 by from Good product but very sheer I wanted to color my sisters already lightened hair, I already used a Wella toner that didn't tone her hair as well as I wanted. so when I saw this product I saw this product I decided to use the 9S with the color 9I.thinking that it was going to be very vibrant and make my sister's hair a nice beige color I applied it to her whole head for about 30 to 45 minutes. after rinsing it out I was very devastated to see that it didn't color the way I wanted to. Yes after blow drying and straightening it it turned her hair very well but the color was very sheer. I think overall it's a decent color and very good for toning blonde hair that's yellow, but I wouldn't say it's very vibrant or pigmented at all.
Date published: 2020-06-26
Rated 5 out of 5 by from Amazing Results! I have finally found my favorite product to keep my platinum blonde looking amazing! I have always used the Wella color charm t18 and t10 mixed but it was really drying my hair. I picked up the 11a and 10b in the Chi Ionic shine with their 10volume developer, mixed the qua ( extra light ash blonde ) with a couple of capfuls of the 10b ( lightest beige blonde ) and left it in for about 15 minutes and my hair has never looked or felt so incredible. I will definitely continue using this product and highly recommend. No smell, not drying and so much shine.
Date published: 2020-06-16
Rated 3 out of 5 by from 8V Cranberry Light Violet aka 8V Medium Violet I bought this color a month ago, the name of the color on the bottle is different from the color I selected. The color came out red instead of red violet. The name of the color on the list needs to be updated. If you are looking for violet color, I suggest you don't choose that color 8v Medium Violet Blonde because it's a shade of red.
Date published: 2020-06-14
Rated 5 out of 5 by from Good color This color is really nice. While it took a while for my greys to color, the results were great.
Date published: 2020-06-06
Rated 1 out of 5 by from Do not buy It leaves your hair rough and dry. Does not have good coverage.
Date published: 2020-06-06
Rated 4 out of 5 by from Just a Heads Up While I love the CHI brand and think their products are superior, these Shine Shades run very warm. I have used the 10S, 11i, 8A, and the 50 series 10N. All the finishes were quite warm and the deposit rather dark. I have level 9 and 10 hair that I tone every 4 weeks. So my starting canvas is really light and I still get dark and warm results with these. I've used 10 and 20 volume and I've tried the method using the color lock treatment. The 10S was a lovely silver, but dark and it washed out quickly. The 11i gave me a peachy beige result, it was nice if you're looking for that. The 8A and the 10N were downright orangey. After all these experiments, though, my hair remains in fabulous condition. I attribute that to the super gentle formula, PPD and ammonia free, and the developer in silk infused.
Date published: 2020-06-03
Rated 4 out of 5 by from First time user I purchased this because the brand I had been using discontinued the color I used. So I purchased this not finding a demi permanent in a color I liked with other brands. I use a couple additives to help with grey coverage and to boost the color penetration. Will be buying this again loved the color and so far no fading after first wash
Date published: 2020-06-02
Rated 5 out of 5 by from Great color Really loved the color very rich, adding shine and softness.
Date published: 2020-06-01
Rated 3 out of 5 by from Color too dark, easy application I am naturally a light, cool brown. My biggest issue with most hair dye is it always pulls too warm. Always. So I did purchase the Double Ash additive for this. Good news, no warmth. Bad news, colors looks at least two levels darker. I got 6N and 6A and did a strand test, one for each and one with a blend. It looked better with just the 6N so I went for it. Nope. Way too dark. I'm going to lighten using the Vitamin C method and go back over with a 7N in a few days. Fingers crossed.
Date published: 2020-05-30
Rated 5 out of 5 by from Great for a subtle natural lift for blondes Worked great with a 20 volume developer. I just needed a little lift on my roots and it worked perfectly!
Date published: 2020-05-28
Rated 4 out of 5 by from Doesn’t last on grays I love this product and the color is beautiful; however, if you are trying to hide your gray hair, it doesn’t really last on gray. After only 3-days my grays were coming out again, this is the reason I didn’t give it 5 stars.
Date published: 2020-05-28
Rated 2 out of 5 by from Doesn't last The color was good for one day. Then it started to wash out after the second time I washed it.
Date published: 2020-05-28
Rated 5 out of 5 by from love it! I mixed 10S, 11A, and 11I, with 20 & 30 volume, left it a total of 40 minutes. After a half hour, I mixed the leftover color with the Chi Color Extender and ran it through my midshaft and ends for 10 minutes and my color came out even and shiny. The color looks very nice. I like it better than redken permanent and equally to Pravana permanent. My mom applies my color and prefers liquid color so that's why I switched from Pravana. I worked at Sally beauty for a little under 2 years and my favorite color was Age Beautiful.
Date published: 2020-05-26
Rated 5 out of 5 by from Quick and easy pandemic hair fix Promptly shipped and arrived on time. Very pleased with the ease of purchasing
Date published: 2020-05-25
Rated 5 out of 5 by from Hair color The coverage is excellent and the shade is vivid and shiny, I get many compliments on the color of my hair!
Date published: 2020-05-24
Rated 2 out of 5 by from Decent Crimson Red looks very pretty but rinses very quickly, even if you only wash it every three days. A little disappointing. At least is doesn’t look orange when it’s faded out.
Date published: 2020-05-20
Rated 4 out of 5 by from Finicky product but can work great I have played around with these for a few months now and their level system is a bit finicky the shades I have tried 5 different ones come up slightly darker than on a usual color spectrum so a level 9 came out to about an 8 a level 10 a 9 etc ect but if you choose too light it will not do anything nothong nada. I have made some gorgeous colors mixing shades following their manual i suggest downloading it for sure however.. I have bleached blonde hair porous hair my ends do not keep this color long but the rest of my hair stayed true to tone for months i did my hair in Jan and am just not ready to tone it really did well on longevity, brightness, and did not damage the integrity of the hair i would recommend
Date published: 2020-05-18
Rated 1 out of 5 by from Re: not a good experience My order got screwed up 3 times!!! And it took a month to get my colors overall! It was a nightmare!!
Date published: 2020-05-17
Rated 5 out of 5 by from Ionic Shine hair color I ordered 2 of these to make sure I had enough since I have long, thick, frizzy hair. One bottle was more then plenty for my entire head from root until end. It looked great and loved the color of it!
Date published: 2020-05-17
Rated 1 out of 5 by from Don't even bother Sticking with Ion. This fades fast, washes out and does not cover grey very well.
Date published: 2020-05-13
Rated 5 out of 5 by from Lasting color!! The color lasts!! It’s a rich dark brown that doesn’t fade even after 3 months. My roots grew out long before the color faded.
Date published: 2020-05-13
Rated 4 out of 5 by from Soft, silky, natural. I mixed the red blond with 25% golden blond for a beautiful natural dark strawberry blonde. My hair feels fanstastic with a healthy glossy shine. I am more than 50% gray i couldve processed a bit longer for better grsy coverage,... Will use again.
Date published: 2020-05-13
Rated 4 out of 5 by from not the color it says It says "red medium". However, its "red copper". It turned my hair an orangish red. I wanted a true, fire engine red.
Date published: 2020-05-11
Rated 5 out of 5 by from Love! Literally the best color I’ve ever used. I’ve tried all the different brands at Sally’s and the chi ionic shine shades looks amazing. The color is so glossy and hasn’t faded at all a month later. My hair looks so healthy and I didn’t notice any damage after coloring. Will Never use another brand!
Date published: 2020-05-11
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Is this a liquid or cream? I have been using Chi in a tube for a long time

Asked by: Srqqueen
Answered by: Videe111
Date published: 2020-09-13

Do I need to wash my hair before applying CHI Ionic liquid color?

Asked by: ChannonS
No, you don’t need to. 
Answered by: CaseySouth
Date published: 2020-09-08

Ionic Shine Shades 11A Extra Light Ash Blonde, my hair has been dyed with light ash blonde and then with medium ash blonde dye For brassiness. still brassy so I used t18 toner, nothing. If I use the 11a will that lighten and remove brassy tinge.

Asked by: Taraeleb
I bleached my roots and then used 11A over my whole head which had highlights and my natural shade which is a med brown and had a lot of brassy. I then used T18 with 10 and 20 developer mixed, left on for full 30 mins. It came out pretty good. I am going to do another T18 next week to correct a few spots here and there from the bleach but you should have no problems if you just used dye. Follow up with T18 mixed with 10/20 equally.
Answered by: Ddee0208
Date published: 2020-08-27

What do you mix with chi color?

Asked by: grhodes73
ChiColor Generator
Answered by: linnny4now
Date published: 2020-07-13

I have no clue what to do with this. I've had 10s for a few months now i think. Are all developers usable with this? I have ion and salon care 10 & 20 vol . It says demi, semi, and permanent. What determines it?!?! Help!

Asked by: Carissa91
Demi Semi and Permanent means that based on your formulation and usage the color can last shorter (semi/demi) or longer (permanent). For permanent application apply on dry hair mix with 10 volume developer (any kind will do) for best grey coverage or hard to color hair. Mix with 20 volume for normal to color hair.  For Semi/demi permanent apply the formula to damp hair with developer of choice. This is typically done when a person wants to simply refresh or tone their color!  And as always preform a patch test when using any new hair color by mixing the solution and swatching it on your skin to check for any reactions! - Happy coloring! 
Answered by: CosmoMara
Date published: 2020-08-13

I saw where someone said they used a color extender. Is that a Chi product? If not what did you use? Thank you

Asked by: Amy Temp
You can use this product as a color extender, you just use it with a 10v developer or without any developer and it will extend your color.
Answered by: Tati_ana
Date published: 2020-06-04

Is 6 RV same as 6 RV medium red violet brown?? Needing 6 RV in chi ionic brand

Asked by: Amanda1980
Yes it is the same.
Answered by: astridm2112
Date published: 2020-06-03

can i apply this myself at home

Asked by: cindysweetiesweet
I have used this on my hair for several years-many different colors from the brights for highlights browns reds and others. I always have really good luck with their colors being pretty tru to the sample. I use volume 10 & 20 for a little extra dimension. Good product!
Answered by: slitelybitter
Date published: 2020-06-02
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