Selected quantity exceeds what is currently available

Permanent Brights Creme Hair Color

Color Brilliance by ion
Selected quantity exceeds what is currently available

Permanent Brights Creme Hair Color

Color Brilliance by ion
ION202
$7.99

Permanent Brights Creme Hair Color is rated 3.3 out of 5 by 1952.
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View all colors +
  • Permanent, vibrant, and contemporary colors Crème consistency provides easy application Use on pre-lightened or highlighted hair Vegan

    ion Hair Color’s superior quality, proprietary blends are formulated in Italy by our expert team of chemists to deliver unparalleled results. ion's unique system combines the finest quality natural and exotic ingredients with powerful high-tech compounds to achieve exquisite, brilliant color with superior gray coverage. ion Hair Color science relies on the power of micro-pigmentation— ion's microscopic pigment molecules oxidize slower, allowing them to penetrate deep into the cortex of each hair strand for long-lasting, fade-resistant color.

     

    Permanent brights provide bold, contemporary color that lasts. Unlock your hair’s true potential with Ion’s cutting-edge, salon-quality color science and bring home vibrancy like never before.

  • Apply on pre-lightened or highlighted hair, 1:1 mixing ratio. Two ounces of color to two ounces of 10 Volume ion Sensitive Scalp Creme Developer. Bowl and brush application is recommended. Always read the product packaging and inserts for complete directions, instructions, and warnings, and make sure to perform both the strand test and the patch test before applying your color.

     

    If you have never colored your hair and you want to change your current hair color or you have not colored in 3 months or longer follow these steps:

    • Apply hair color mixture to dry, unwashed hair
    • Work gently through hair as you would a shampoo. Loosely pile hair on top of head
    • Process according to manufacturer’s directions. When processing time is complete, add a small amount of warm water to hair and work into lather
    • Rinse until the water runs clear.

     

    If you color your hair every 4-6 weeks with a shade of similar tone and level follow these steps:

    • Make 1/4” partings throughout dry, unwashed hair
    • Apply mixture onto new growth area only, working from the front to the back of your head. Leave color on new growth area for 25 minutes. When processing time is complete, add a small amount of warm water to hair and work into lather
    •  Rinse until the water runs clear.
Rated 5 out of 5 by from Excellent bright colors! we bought the pink and green to die my daughters hair. It came out so vibrant and lasted about 3mths. It looked great. Super easy to use.
Date published: 2020-09-16
Rated 1 out of 5 by from Color NOT good! The Color did not stay longer than a week, it faded very quickly. Very disappointing.
Date published: 2020-09-15
Rated 2 out of 5 by from no staying power Very unhappy with this product. Supposedly permanent, but acted exactly like semi permanent. After a handful of washes with color safe shampoo, the color was almost completely gone. In the future. I will stick with the Beyond the Zone Rock On color instead. This wasn't worth the time or money.
Date published: 2020-09-15
Rated 3 out of 5 by from Okay for very light hair but the fuchsia is better I’ve tried several of the brights colors and Flamingo might be great if you can get your hair white or absolutely yellow free. Otherwise you may get kind of a yellow pink like I did, I even tried a toner first. The fuchsia is my favorite, it’s the best for medium brown/grey hair with or without prelightening.
Date published: 2020-09-15
Rated 5 out of 5 by from Turned Out Great My hair was lifted to a level 10. I used fuscia on my roots and rose petal on my ends. They blended great, used 20 volume 1:1. It lasted a couple months washing 2-3x a week.
Date published: 2020-09-14
Rated 1 out of 5 by from Color fades fast After first wash almost all the color washed out, only my roots stayed colored waste of money better off with a semi permanent in a different brand...will last much longer.
Date published: 2020-09-14
Rated 1 out of 5 by from Never turned magenta Never turned magenta, was a very light pink and barely showed up in my daughter’s blonde hair.
Date published: 2020-09-13
Rated 1 out of 5 by from Used this line for years not sure what went wrong After using this along with 5 others colors on 3 diffrent people the same day all woke up the next day with color almost completely gone. They all bleached hair first and only the wash done was to wash color out.
Date published: 2020-09-13
Rated 1 out of 5 by from WASTE OF MONEY TOTAL CRAP Let this sit in my hair for at least 1 hour and it washed right out of my hair wasted 2 hours of my freaking life. I will never buy this crap again. Im livid!!!
Date published: 2020-09-11
Rated 3 out of 5 by from Faded Love the color. However didnt last long. Faded to quick.
Date published: 2020-09-10
Rated 2 out of 5 by from This color's a NO Color was not as bright as advertised. Also didn't stay in my hair longer than a week, which is pathetic for a permanent color
Date published: 2020-09-09
Rated 1 out of 5 by from Unhappy I have tried the semi permanent of the same color, and I actually had really liked it. So once that color started fading I got the permanent kind and it was a completely different color.
Date published: 2020-09-09
Rated 1 out of 5 by from Didn't show up Didn't cover my blonde hair properly. Turned into the denim looking color rather than dark blue.
Date published: 2020-09-09
Rated 1 out of 5 by from Not permanent AT ALL Not permanent whatsoever! These last less than semi-permanents or even Wash out brights! AWEFUL!
Date published: 2020-09-08
Rated 3 out of 5 by from Easy to use just used it Just used it today, very dark, more blue than purple... hope it lasts!
Date published: 2020-09-08
Rated 1 out of 5 by from Lasted 3 days. This hair color lasted 3 days. So upset since I wanted something permanent.
Date published: 2020-09-08
Rated 4 out of 5 by from Doesn't last long Great color only last about a month before the color fades
Date published: 2020-09-07
Rated 1 out of 5 by from bad bad bad this is a permanent color and the color go away when you wash your hair. I follow the instructions correctly. My was bleaching. Dont spent your money. After 1 1/2 week I color again with a semi permanent color from Lunar something. Now I have the true color
Date published: 2020-09-07
Rated 1 out of 5 by from Unsatisfied I loved the color but it didnt last in my daughters hair ..
Date published: 2020-09-07
Rated 3 out of 5 by from Need the after treatment to keep the color on long Didn't stay long it washed off to soon. Going to get some
Date published: 2020-09-06
Rated 4 out of 5 by from Flamingo Color was very light. I'd recommend a lot of lightening before using this.
Date published: 2020-09-06
Rated 3 out of 5 by from Permanent hair color acts like a semi-permanent. Disappointed with the permanent hair color from this line. Gone I’m three washed spread 5 days apart. I will not buy again.
Date published: 2020-09-04
Rated 2 out of 5 by from dont waste your $ Color faded significantly after only 1 wash. Will not buy again or recommend
Date published: 2020-09-04
Rated 3 out of 5 by from Meh Some silver color, but mostly just looks blonde still
Date published: 2020-09-03
Rated 1 out of 5 by from Lasted less the 24hours After the first time I died my hair it looked fabulous bright just like I said it was going to be 24 hours later I wake up and it was already fading so the following morning I picked up another box thinking I did something wrong with the ratios so I did what the box said and it lasted less than 24 hours this time waste of money. The picture is the following morning after The 2nd application not even conditioning afterwards.
Date published: 2020-09-02
Rated 3 out of 5 by from Pretty peach washed out within one week The color is super pretty but it washed out within one week!
Date published: 2020-09-02
Rated 3 out of 5 by from It turned my wife's hair white I followed the directions and it turned my wife's hair purple and white. Probably won't buy this again.
Date published: 2020-09-01
Rated 1 out of 5 by from Horrible I bought the purple yesterday did my hair I was at a 7 and you can barely see a tint of purple. It’s horrible looks dark brown. Hope this fades quickly!
Date published: 2020-08-31
Rated 5 out of 5 by from I love ion I have used ion for years in my hair and my kids hair, YOU HAVE TO USE A DEVELOPER, its a 1:1 ratio and i usually use 20 developer, the colors are always beautiful always vibrant! Will add photos after our most recent endeavor
Date published: 2020-08-31
Rated 1 out of 5 by from Terrible I got the magenta and it didnt dye my hair , left it in for over an hour aswell
Date published: 2020-08-31
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My daughter's hair is darkish brown, will this color her hair bright pink?

Asked by: Pammie48
No, It will not color it bright pink unless you bleach the hair first. It will only add a pink tint to the hair without bleach. 
Answered by: LIVIN6DEAD6IRL
Date published: 2020-09-13

I have dark black hair and want to do purple on my front strands, what are the best products to use to bleach it?

Asked by: marcz296
Quick blue bleach for sure i usually use the salon care developer for black hair use 30 to 40 to get it to blonde
Answered by: AlexAvila
Date published: 2020-09-13

Will one box work on my hair?

Asked by: Shaniece232
@shaniece232. In my experience it is dependent on the length of your hair as well as if you purchased a product that requires an activator. Med length hair usually is suffice. Good luck! Suggestion: use a hair mask after + let sit at least 10 min after coloring. For me it helps keep my hair healthy w/the coloring
Answered by: Aliyxxxx
Date published: 2020-09-11

Would I be able to use this product with a 30 developer? 

Asked by: KateWalton
This is a permanent hair color so it always uses a developer and I've used 30 vol developer instead of 20 many, many times...hope you get this before you try it without any developer at all:)
Answered by: Purplepittie
Date published: 2020-09-06

do i need developer for this

Asked by: unikorn90
Yes, you need developer.
Answered by: Carsanch
Date published: 2020-09-04

Do you have to use developer with this? I have seen many videos on YOUTUBE where people just use it straight out of the tube or mix it with hair conditioner. I am aiming for a vibrant silver/grey but don't want to dilute the color too much.

Asked by: Jeninthe413
You do need developer for this. The ones you are seeing that don't need developer are the semi-permanent ones, which I use all the time. They are great.
Answered by: Rachel Bostwick
Date published: 2020-08-31

Will this work on naturally gray hair or do you need to bleach your hair first? I'd like it to be deep blue. Would saphie or tanzanite be better?

Asked by: Unknonw_usr
I do the "permanent brights" in both tanzanite and radiant orchid to cover my whites (grays) and have found them to work excellently. I do leave it on for a full 40 minutes. I really like the tanzanite for it's staying power and bright blueness. I wasn't as impressed with the sapphire but that's a personal choice, so you might like the sapphire.
Answered by: SpeedBink816
Date published: 2020-08-26

When buying this product should I use the same brand developer or could I use another brand?

Asked by: Brooke1994
Ion sensitive scalp 10 vol is the best to use. But any brand 10 vol developer should do the trick.
Answered by: supermomster
Date published: 2020-08-21
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