Selected quantity exceeds what is currently available

Semi Permanent Hair Color

Color Brilliance by ion
Selected quantity exceeds what is currently available

Semi Permanent Hair Color

Color Brilliance by ion

Semi Permanent Hair Color is rated 3.8 out of 5 by 464.
  • y_2020, m_9, d_29, h_16
  • bvseo_bulk, prod_bvrr, vn_bulk_3.0.12
  • cp_1, bvpage1
  • co_hasreviews, tv_238, tr_226
  • loc_en_US, sid_ION187, prod, sort_[SortEntry(order=SUBMISSION_TIME, direction=DESCENDING)]
  • clientName_sallybeauty
  • bvseo_sdk, dw_cartridge, 17.1.0, p_sdk_3.2.0
  • CLOUD, getAggregateRating, 45ms
  • reviews, product
View all colors +
  • Easy to apply and can be used immediately after relaxing and perming Conditioning formula leaves hair soft and shiny 50% gray coverage great for gray blending Color lasts 10-15 shampoos No ammonia, no peroxide
    Ion Color Brilliance Semi-Permanent hair color is available in 10 radiant shades made with the ground-breaking Intuitive Colour System technology which combines two types of direct colorants to create luxurious, even color from root to end. This provides ultra rich and vibrant color with incredible shine. It's delightfully smooth and rich cream texture with applicator tip provide fast and very comfortable use.
  • For color refreshing and following a chemical relaxer service: Apply a generous amount of Semi-Permanent hair color directly from the tube to shampooed, towel-dried hair. Use the entire bottle ensuring hair is thoroughly saturated. Process 25 minutes at room temperature.



    For enhanced deposit or gray blending: Place plastic cap over hair and process. Process under a warm dryer for 10-15 minutes. Cool for 5 minutes then rinse thoroughly. Do not shampoo. Heat is not recommended for freshly relaxed Do not shampoo. Heat is not recommended for freshly relaxed hair.

  • Apply ion Color Brilliance Semi Permanent directly from bottle to shampooed, towel dried hair. For more deposit or gray blending, cover with a plastic cap and process under a warm dryer for 10 minutes. Cool for 5 minutes. Then, rinse thoroughly.



    Always read the product packaging and inserts for complete directions, instructions, and warnings, and make sure to perform both the strand test and the patch test before applying your color.

Rated 4 out of 5 by from Does not burn Used Silk Essentials for years twice a week for gray white beard and mustache until got discontinued. Tried few others that were recommended by staff like Bigen permanent(bad burn) and Clairol semi-permanent color both burned the skin. This is the only one so far had no issues. In 25 min it does turn beard darker using black color then Silk Essentials which was more neutral salt and pepper look. Will try adjusting time to see different results.
Date published: 2020-09-27
Rated 5 out of 5 by from Hair color I love using this brand. It covers gray hair real good and the color last longer than other brands.
Date published: 2020-09-26
Rated 4 out of 5 by from Grea It was very pigmented it looks great I loved it but it rains pretty well
Date published: 2020-09-24
Rated 4 out of 5 by from Nice product Easy to apply and the smell is not overpowering. I was hoping it would have a more purple hue but the red hue works also.
Date published: 2020-09-23
Rated 5 out of 5 by from Highly recommend ! :) It went super far, especially with how long and thick my hair is. I really loved the color and it lasted a lot longer than I thought it would. I really loved it and will easily buy again!
Date published: 2020-09-20
Rated 5 out of 5 by from You will be very Happy! It’s lasts a great amount of time, it fades gradually but it’s fades to a very soft dark brown, it’s such a pretty color not harsh just rich and deep. Looks gorgeous when contracting lightest blondes.
Date published: 2020-09-19
Rated 3 out of 5 by from Clear shine - Short-lasting Easy to use but only lasts for 7-8 washings. I’ve left the product on For 30 minutes with and without low heat using Clear.
Date published: 2020-09-18
Rated 5 out of 5 by from Glad to have found! Clear adds a light “reflective” interest to hair color. Great shine and texture. Easy to use...apply, leave on for 30 minutes and rinse.
Date published: 2020-09-18
  • y_2020, m_9, d_29, h_16
  • bvseo_bulk, prod_bvrr, vn_bulk_3.0.12
  • cp_1, bvpage1
  • co_hasreviews, tv_238, tr_226
  • loc_en_US, sid_ION187, prod, sort_[SortEntry(order=SUBMISSION_TIME, direction=DESCENDING)]
  • clientName_sallybeauty
  • bvseo_sdk, dw_cartridge, 17.1.0, p_sdk_3.2.0
  • CLOUD, getReviews, 71ms
  • reviews, product

Can this be used on over processed, damaged hair?

Asked by: Stateofla
Yes, it has conditioner in it  makes the hair shiny as well. I like this product. You may want to put the product for more than 3 hours instead of half hour as described in the instruction to have a very good nice  color 
Answered by: 12345pac
Date published: 2020-06-25

Is it safe to use the same day you're getting a relaxer?

Asked by: Sher2312
Yes. Never had a problem.
Answered by: Shenadoah
Date published: 2019-09-09

Is this product used just on the roots ? I have highlighted blond hair and want to cover my gray roots in between appointments. If it is for all over won’t it cover the highlights ?

Asked by: California67
You can used it just on the roots. It will cover the high lites if you use it all over. Just depends how you apply it. 
Answered by: SusanQue
Date published: 2020-07-28

Can I use the semi-permanent color brilliance the same day I touch up my perm

Asked by: LadyLynn55
Answered by: WandaLuz
Date published: 2019-04-03

Will plum or the burgundy show up on medium to dark brown hair? Even in the sunlight? 

Asked by: Marialynn
I bought both of these colors. I have only tried the Burgundy Brown and it has come out amazing. It lasts me about 2 weeks and I wash my hair every other day. It does fade each day, but by about day 5 I really like the shade. Can't wait to try the Plum.
Answered by: Jaytay173
Date published: 2020-02-27

Will medium warm brown work and lighten my dark brown hair?

Asked by: Alejandra Ramirez
Unfortunately, semi permanent color will not lighten your hair only deposit color. It's best to go to a salon to have them lighten. If your hair has never been color treated or chemical treated then you could get permanent color in a lighter shade and it will lighten your hair. If your hair has been colored before the results will vary and you will want to see a professional.
Answered by: Lauren N
Date published: 2020-07-28

Do I need a developer with this

Asked by: Cyndi456
No you use it just as you get it straight from the tube.
Answered by: 66 Mustang
Date published: 2020-02-01

How long to you leave it on?

Asked by: Shauna54
30 minutes is plenty
Answered by: SusanQue
Date published: 2020-05-02

I have blond hair that hasn't been colored in over 9 years and it is on the thin side. With the harsh weather and how thin my hair is, I'm worried it will damage my hair like other colors did in the past. I am I worrying too much??

Asked by: RachRawr
There is zero chemicals in it. You don't mix with any peroxide, this goes straight on your hair, should not do any damage what so ever.
Answered by: Sheryl77
Date published: 2020-06-25

Can you use it for lowlights?

Asked by: Botty1980
I am not sure, I get these questions because I buy so much as I am allergic to permanent. It's wash out so just try it, wash about 5-6 times it will be gone if it's not what you want.
Answered by: Babs Kane
Date published: 2019-08-25

Will it work on sorta dark brown hair?

Asked by: ChickenNuggetBob
Don’t think so. It is not very pigmented.
Answered by: Anapma19
Date published: 2019-01-29

Can I leave it in overnight?

Asked by: Starbabylondon
No you would not want to leave any hair dye in overnight. It’s very drying and damaging to your hair- whether semi perm or permanent. Follow the instructions carefully! Good Luck!
Answered by: Sunshine11
Date published: 2019-03-28

What is the purpose of a clear color? What does it do?

Asked by: Pattymel
Clear color can be used for two purposes. One is using the clear alone to add gloss to your hair. Basically the clear treatment fills porous space in the hair strand creating a more shiny appearance. The other purpose is to dilute a bold semi permanent color to create a lighter or pastel color. 
Answered by: JenBColo
Date published: 2020-02-24

Will this work over a silver blonde to brighten the blonde up? 

Asked by: BklyntoFla
I use it to cover my gray, so I use the brown on my roots. Works fine.
Answered by: cdaniels
Date published: 2019-01-22

Is this product in a tube or bottle? I see both mentioned in the reviews. If it is in a tube can you use a partial tube and re-cap for later use?

Asked by: westcoast
It is in a tube and you would be able to save some, recap it and use the rest later. 
Answered by: Reneeshow
Date published: 2020-06-25

Is it possible to just do highlights, or an ombre with this?

Asked by: lilianoemi2006
Yes! I use it for root touch ups between colors and use a comb to extend it down through my hair and blend. It is thick enough to do this with and comes with a fine point applicator tip to be able to control it to the areas you want to color.
Answered by: CrcAuburn
Date published: 2020-04-08

Do the semi-permant dyes "black" or "blackest black" come out with purple/blue/green undertones? I have brown hair and do not want any colored undertones to appear.

Asked by: gracie18
I'm a working professional and I couldn't have colors. I use blackest black. It's just black. No other color undertones.
Answered by: Neurogeek
Date published: 2020-04-26

How much of the tube should be used for the first time?

Asked by: calliffy2
Depends on how much hair you have. If you're not diluting it then it'll just need to be enough to cover the amount of hair you're dyeing. Thats something that's a little more trial and error. Better to have a little to much dye than not enough.
Answered by: nbollinger
Date published: 2019-01-19

How long does it take to wash out? 

Asked by: kristen12
It washes out pretty quickly, I'd say about 2 weeks
Answered by: mooney3959
Date published: 2020-06-25

How much should be used when applying the first time? It does not I dictate this anywhere in the directions.

Asked by: calliffy2
If you have lots of hair, you should use the whole bottle. I have baby fine, thin, chin-length hair and I use about half a bottle.
Answered by: nance329
Date published: 2019-02-02

Will the natural blonde work over my dark brown hair ?

Asked by: Anniexoxo
When I asked my hairdresser about putting a lighter color on my dark brown hair, she said it would not do anything. She told me you have to bleach hair to make it lighter.
Answered by: NanaKay1
Date published: 2019-01-26


Asked by: kathy TAZ
I have not used the shine but leave the dye on my hair for 45-50 minutes.
Answered by: Babs Kane
Date published: 2020-06-25

can I use ion brights right from the tube..our do I have to mix with developers

Asked by: victoriacotton0916
They work straight from the tube if your hair is already lightened.
Answered by: Melanie C
Date published: 2019-01-09

Does it need a developer?

Asked by: LeeLeeKay
No. Semi permanent does not but demi permanent does .
Answered by: Judy10th
Date published: 2019-01-19

If I use this over brown or blonde will my blonde come back after 12 washes?

Asked by: Sm000000
I haven't used the colors, but the browns & blonds fade a little after every wash - not too noticeable. My guess is that it'll take a little longer than 12 washes (depending on the # of coats & the type of shampoo you use).
Answered by: ClaudiaD
Date published: 2018-12-18

With the Ion clear semi permanent dye having a strong odor like developer in it, is it damaging? The ones I bought smell like developer. I bought more than one tube and all have a strong smell. 

Asked by: NaturalGirl1
I didn’t think the smell was strong. It is not damaging and works well. 
Answered by: A1stanton
Date published: 2020-02-24

If I have naturally dirty blonde hair that can lift without bleach and I use the natural blonde, will this add shine and make my color more uniform and shiny? 

Asked by: Ceecee R
It will add shine and make your hair softer and more manageable. As long as you apply your hair color evenly it will look great !! I use a hybrid of two colors ; I mix them together and apply evenly . Always apply more color than you need to ensure full color saturation and evenly distributed ( especially if you have long hair ). With a semi color you can use a comb to apply color threw the hair strands . ( but never use with bleach !!) 
Answered by: Sharon1969
Date published: 2018-12-13

Does this clear color strip hair color out your hair to your natural hair

Asked by: Mari1954
No. It's semi permanent. It is mild but also doesn't last long. You don't have to worry about hair loss.
Answered by: Masju2006
Date published: 2020-02-24

I bought a few tubes of the Ion clear semi permanent and a few tubes of the black semi permanent. All of the clear ones smell like developer are in them but the black semi permanents don’t smell strong like that. What is the difference in ingredients? 

Asked by: NaturalGirl1
I have not tried the clear semi permanent but the reason I use the black semi permanents is because I am allergic to p-phenylenediamine (basically regular hair dye) and so far this is the only product I can tolerate. Perhaps this is the reason for the difference in smell.
Answered by: poppy112
Date published: 2020-02-24

I know this semi-perm color doesn't require developer, but CAN I use developer if I want to lift my current color a bit? I've considered doing a quick bleach bath beforehand instead, but I'd prefer to just mix in a 20 or 30 if possible

Asked by: MrsKroll
I would bleach or lift your hair color first. Developer in the semi permanent color will only dilute the color intensity. I learned this from several youtube videos that conditioner and developer in semi perm color doesn't produce the color level you may want.
Answered by: DeeDeeJj
Date published: 2018-12-05
  • y_2020, m_9, d_30, h_15CST
  • bvseo_bulk, prod_bvqa, vn_bulk_3.0.12
  • cp_3, bvpage2n
  • co_hasquestionsanswers, tq_252
  • loc_en_US, sid_ION187, prod, sort_[SortEntry(order=LAST_APPROVED_ANSWER_SUBMISSION_TIME, direction=DESCENDING)]
  • clientName_sallybeauty
  • bvseo_sdk, dw_cartridge, 17.1.0, p_sdk_3.2.0
  • CLOUD, getContent, 95ms
  • questions, product