What is the best way to apply mascara? | Sally Beauty

What is the best way to apply mascara?

Before applying mascara, select the type that is appropriate for your lashes and the occasion. You have a choice of lengthening, thickening, gentle, conditioning and waterproof formulas, among others. For day, you might want to add length, while a night you may desire thicker lashes. Next, select a color. If you have blond or red lashes, opt for brown or brown-black. Darker-lashed women should stick with black. Before applying mascara, apply all your other eye makeup. To make your lashes look longer and prevent "raccoon" eyes, prep lashes with an eyelash curler. Hold the mascara wand horizontally and move the brush slowly toward the tips of your lashes, rolling the brush to promote separation of the lashes. Allow the first coat of mascara to dry before applying the second coat in the same manner. Use less mascara for the lower lashes. Begin where the lashes meet the rim of the lower eyelid, and gently stroke downward. To keep lashes healthier and prevent any mascara from getting into your eyes during the night, use an eye makeup remover before going to bed.