EVER TRIED AMERICA'S #1 PURPLE SHAMPOO*? L'Oreal Paris EverPure Purple toning regimen with Hibiscus and Purple Dye corrects brassy yellow to orange tones while leaving your hair moisturized and brighter. 100% Sulfate Free shampoo and conditioner, Paraben Free, No Harsh Salts, No Harsh Surfactants, Vegan Formula**. Validated by Colorists. Use 2-3 times a week instead of your regular shampoo and conditioner.
*L’Oreal USA calculation based on Hair Care & Styling Database for the items identified as Purple Shampoo in the Shampoo category for 52 weeks ending 06/10/2023 time period, Total US x AOC. Copyright © 2023, Nielsen Consumer LLC **No animal derived ingredients or by-products


