Wella ColorCharm® Cool Brown Gels contain a built-in brass fighter with underlying “ash” (cool) tone which helps cancel warmth. These cool brown gels feature true to tone color, so results are consistent and reliable with even coverage throughout that is true to the natural rich brown you want. Wella ColorCharm® Cool Brown Gels are long lasting with fade resistant results.
Wella Help Line:
Our hotlines are open from 8:30am to 8:30pm Monday – Friday and 9:00am – 6:00pm Saturday & Sunday EASTERN TIME.
How To Mix: 1:2 Mixing Ratio: Mix Wella® ColorCharm® Gels with Wella® ColorCharm® Developer in a 1:2 mixing ratio. Example: Mix 2oz Wella® ColorCharm® + 4oz Wella® ColorCharm® Developer. Mix Wella® ColorCharm® Gels with a bowl and brush.
Matching Developer: Always use Wella® ColorCharm® Developer for best results.
10 Volume: Use 10 volume Wella® ColorCharm® Developer for going darker or maintaining the same level.
20 Volume: Use 20 volume Wella® ColorCharm® Developer for gray coverage and lightening up to 2 levels.
30 Volume: Use 30 volume Wella® ColorCharm® Developer for lightening up to 3 levels and for more intense results on dark hair.
Timing: Process Wella® ColorCharm® Gels for 30 – 45 minutes to ensure 100% gray coverage.
Use Wella® ColorCharm® Cool Brown Gels for bowl and brush application, special techniques and foiling.