Wella ColorCharm® Permanent Gel Hair color provides the speed of liquid with the conditioning and convenience of cream. Vibrant, long lasting, fade resistant results with Gelfuse™ Technology that saturates, penetrates and fuses with the hair to deliver vibrant color that is exceptionally fade resistant. Excellent gray coverage that covers the most resistant grays. Very predictable, the color you want is always the color you get. Versatility of use – bowl and brush or bottle and a translucent mixture for better control.
Economical 1:2 mix ratio. Each tube makes 6 oz. of hair color which is enough color for long, thick hair. Up to two retouch applications in each tube and up to 50% more color than its closest competitor.
Wella Help Line:
Our hotlines are open from 8:30am to 8:30pm Monday – Friday and 9:00am – 6:00pm Saturday & Sunday EASTERN TIME.
Use ColorCharm® Crème Developer for bowl & brush and foil techniques. Use ColorCharm® Clear Developer with an applicator bottle.
All Wella ColorCharm® Permanent Hair color shades are intermixable. They can be used on permanent waved hair; however, apply the color two weeks after the chemical service.
Use of a creme developer with Beach Blondes High-Lift shades are recommended when creating highlights with foils.
Use 10 volume developer for same depth or darker. Offers minimal lift.
Use 20 volume developer for 1-2 levels of lift. Provides optimum gray coverage.
Use 30 volume developer for 3 levels of lift. Create by mixing 1 part Wella® ColorCharm® 20V developer + 1 part Wella® Colorcharm® 40V developer.
Use 40 volume developer for 3-4 levels of lift. 5 levels of lift when mixed with High Lifts Blondes. 40V is not recommended on relaxed or permed hair.