Lightening Kit is all you need to lighten the hair and open the cuticle, to properly receive our ultra vibrant Semi-Permanent pigments. Our Lightening Kit uses a 25 Volume Creme Developer, gentle enough for light brown hair but powerful enough to lighten darker hair as well. The Dust-Free Powder Lightener contains naturally-derived actives to help condition and protect the hair while lightening it, to minimize damage from the lightening process. Formula is Vegan and Cruelty Free.
"Hair is one of the coolest and easiest tools that we have for self-expression. It's your own personal megaphone…and it's attached to your head!' -Hayley Williams, Founder of Good Dye Young & Lead Singer of Paramore.
Good Dye Young supports artistry, creativity and self-expression. We believe happiness and confidence is the most beautiful you. We want to see you be #beautifullyobnoxious and rock it.
1. Pour contents of the GDY Powder Lightener into a non-metallic bowl.
2. Add 4oz. (120ml) of the GDY Crème Developer.
3. Mix together to a smooth, creamy consistency.
4. Apply to hair and let process for no more than 30 minutes until desired tone is achieved.
5. Shampoo and rinse thoroughly.
6. Once dry, your hair is ready for the GDY semi-permanent color of your choice.
Purchase two kits if this is your first time lightening your hair, or if you have thick or long hair, so that you have plenty of product with which to work.
If you have color on your hair now, and you have LESS than ½” of regrowth showing, put the GDY Lightener from root to end.
If you have color on your hair now and you have MORE than ½” of regrowth, apply the Lightener to your regrowth last, after you have applied the Lightener to the rest of your hair.
Virgin hair (hair without dye), lightens faster than color treated hair.
You can leave it on up to 30 minutes and then rinse out, shampoo and dry. Then lighten again for no more than 30 minutes 2-4 days later if you’d like it to be lighter, watching it closely as not to over process the hair. Since that would be your second time lightening, you may not even need the full 30 minutes.
POWDER LIGHTENER: Potassium Persulfate, Ammonium Persulfate, Sodium Metasilicate, Sodium Stearate, Silica, Hydroxypropyl Methylcellulose, Xanthan Gum, EDTA, Hydrated Silica, Sodium Lauryl Sulfate, Cocos Nucifera (Coconut) Oil, Hydrolyzed Soy Protein CREME
DEVELOPER: Water/Eau/Aqua, Hydrogen Peroxide, Cetyl Alcohol, Stearyl Alcohol, Trideceth-2 Carboxamide MEA, Sodium Stannate, Phosphoric Acid
We're sorry, this product cannot ship to the following locations: Quebec