Selected quantity exceeds what is currently available
Arctic Fox

Semi Permanent Hair Color 4 oz.


Selected quantity exceeds what is currently available
Arctic Fox

Semi Permanent Hair Color 4 oz.


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  • What is it?
    Arctic Fox color is long-lasting semi-permanent hair color that bleeds less than other semi-permanent brands, and contains added conditioners. The dye contains none of the harsh chemicals often found in other dyes, such as peroxide, ammonia, ethyl alcohol, or PPD. All Arctic Fox colors are 100% vegan and 100% cruelty-free, and 15% of all profits are donated to animal-centered charities.
    What makes it special?
    • No harsh chemicals such as peroxide, ammonia, ethyl alcohol, or PPD
    • 15% of all profits donated to charities focused on ending animal abuse
    • Bright Vivid and Highly Pigmented Colors
    • 100% vegan and 100% cruelty-free
    • Long Lasting (4 - 8 weeks)
  • 1) Shampoo without conditioner and dry hair.

    2) Use protective cream around hairline on ears to prevent staining.

    3) Remove the bottle cap and inner seal.

    4) Wear protective gloves, empty desired amount into a bowl.

    5) Continue to use protective gloves to apply color evenly.

    6) Leave color on hair for 30 minutes or longer. For best results, cover hair with plastic cap, process with heat/blow dry up to 15 minutes.

    7) Rinse hair in cold water away from the face.

    *Color will fade with each shampoo and may last up to 40 washes.

    *Color may last longer depending upon the type, condition, and porosity of hair.

  • While bleaching is not always necessary, Arctic Fox colors will turn out most vibrantly on hair lightened to around a level 8 / light blond range or lighter. Pastel shades do require the hair to be lightened to around a platinum range (level 10) in order to achieve pastel shades.

    Caution: Keep out of reach of children. For external use only. Use hair color only as directed. Do not use this product if scalp is irritated or injured.

    This product must not be used on eyelashes, eyebrows or eyes, as it may cause blindness. If product gets into eye, rise immediately with water continuously and consult with medical personnel.

    This product may contain ingredients that may cause skin irritation to certain individuals and a preliminary patch test should first be made. TO test, use soap to clean inner side of elbow. Apply small amount of hair color to area and allow it to dry. Leave it uncovered and undisturbed for 24 hours. Do not continue to use if any signs of irritation occurs.

    Wear protective gloves for application. May temporarily stain skin. May temporarily or permanently stain clothes and materials.

Rated 5 out of 5 by from Great products I've been using AF for several years and never been disappointed. Some do wash out faster like the pastels so just prepare for that. Even when I just mixed random colors I've loved the result. Whatever color you want, you can find a combination for it (Cosmic Sunshine, Sunset Orange and small bit of Purple Rain makes a beautiful gingery color. The product smells so good, no damage, great price point.
Date published: 2020-12-02
Rated 4 out of 5 by from Arctic Fox Ritual and Iris Green colors!!!!!!!!!!! I love how pigmented the colors are. I wish they would last a little longer though.
Date published: 2020-12-01
Rated 5 out of 5 by from Very Pretty Used it to add to my red for a brighter color and it worked great, nice by itself too!
Date published: 2020-12-01
Rated 5 out of 5 by from Love using Artic Fox This color is perfect i love it. I did mix it with the darker purple but just a lil bit.
Date published: 2020-11-30
Rated 3 out of 5 by from Disappointing The hair dye is so drippy, it has been a few weeks and it is still washing the initial dye out.
Date published: 2020-11-26
Rated 4 out of 5 by from Pink me up baby! It was a fun color. I really enjoyed the smell, and how easy it applied too my hair! It faded very pretty too!
Date published: 2020-11-20
Rated 5 out of 5 by from Pretty colors I really like these colors, vibrant but they wash out within a few months
Date published: 2020-11-19
Rated 5 out of 5 by from Back For More!! Vibrant, amazing violet color! Lasts a long time, smells great, & did not harm my hair! I had SO many compliments on how pretty my hair had come out after using the Purple Rain Arctic Fox hair color, I'm getting more & other colors too!
Date published: 2020-11-11
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I love this product and have used it multiple times. I'm about to try purple. My hair has a bit of a yellow tinge to it after bleaching, should I tone it first?

Asked by: ToriPiken
Depends on the shade, and the shade that your hair is. If you're going for a warmer purple, like Purple Rain, you can keep a little bit of yellow in your hair. The ideal color for freshly bleached hair resembles the inside of a banana. Cooler shades are always harder, since your hair contains warm pigments that come to the front after bleach. If you're going for a cool purple, like maybe Periwinkle, you might want to consider toning first with purple shampoo.
Answered by: sarah001
Date published: 2020-11-18

I just dyed my hair red (different brand) and it already fading it’s only been two days... with the Wrath color do that? I don’t want to have to do this again...

Asked by: Cmcgillis1
Red is one of the hardest shades to maintain. Make sure you’re washing in cold water and switch to a low poo shampoo. Arctic Fox should be left in significantly longer than recommended for best results (and it’s very conditioning so it’s safe) 
Answered by: KissMySass
Date published: 2020-11-17

Is this ready to use?

Asked by: Alex8819
Yes! No need for developer or mixing. The only mixing you need to do is if you want to combine colors to make your own custom shade. 
Answered by: misslazyj
Date published: 2020-10-28

Do I need developer

Asked by: Jlemaster38
No developer needed, it’s a conditioning hair dye 
Answered by: Mandy lyn
Date published: 2020-10-23

I have dark golden reddish blonde to light brown hair. I was looking at Purple Rain. Will I have to bleach beforehand?  If so, what color would i NOT have to bleach my hair for. Thanks. 

Asked by: Chrissy830
If you are going for a dark purple you should be fine. But if you don't want to bleach do not expect any vibrant color as you need a very light base to get vibrants.
Answered by: Tclaybro
Date published: 2020-10-14

Does this color work on gray hair? I have enough that could give it a streaky look if the color sticks to gray.

Asked by: Helen737
It should! I've used it overtop of dark blonde/light brown hair and it worked. The color won't be QUITE as vibrant as it would be on bleached or platinum blonde hair, but you should get nice streaks of color or a neat multi-tone effect.
Answered by: dani5015
Date published: 2020-10-14

Will this color leave any type of color pigment? So question is If I have used Artic Fox on my hair and think its all faded out but go to bleach it will any of these pigments show up?

Asked by: Anonymous
Semi permanent hair color will deposit a pigment into your hair. However most colors will not show up in black or very dark brown hair. How pigments show up after the product is faded and bleached will depend n the intensity of the pigment and the intensity of the bleach used on your hair.
Answered by: Sally Staffer1
Date published: 2020-10-12

Will this come out easy after a few washes 

Asked by: Ug ty tyvty
Some of the colors, more than others. If it has a lot of blue in it, such as one of the green shades, it will leave a blue tint in bleached hair that literally has to be bleached out of it. Others, in the pink and red categories, will fade, but relatively evenly, so they age well, and become more pastel over time. Ditto for the violet and purples shades. Hope that helps!
Answered by: leopardstripes
Date published: 2020-10-10
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