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Put your best face forward with next-level cosmetics that challenge the standard of beauty. LAMEL is our latest Cultivate winner, and all products are mindful AT SALLY.
Meet The Founder
Natalia Iaromenko
Growing up in a small military town near Kyiv, Ukraine, Natalia was inspired by seeing the girls bravely taking on the challenges of city life. She soon realized the importance of confidence in conquering the world.
Driven by a global vision and a passion for transforming the beauty industry, Natalia recognized the need for innovative, exceptional beauty products that could be accessible to everyone. This vision led to the birth of LAMEL Makeup — an international brand of empowering cosmetics.
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