Selected quantity exceeds what is currently available

HiColor Blonde HiLights Permanent Creme Hair Color

Excellence by L'Oreal
Selected quantity exceeds what is currently available

HiColor Blonde HiLights Permanent Creme Hair Color

Excellence by L'Oreal
LOREAL37
$7.39

HiColor Blonde HiLights Permanent Creme Hair Color is rated 3.7 out of 5 by 70.
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View all colors +
  • Breakthrough technology lifts hair 3-4 levels Quick processing time of only 30 minutes True-to-shade color that resists fading Available in 3 Hi-lift blonde shades No pre-lightening required

    In just 15 minutes with heat or 30 minutes at room temperature you can create vibrant blonde highlights on naturally dark hair with L'Oreal HiColor Blonde HiLights. This hair color  features a rich, no-drip creme making it easy for control of creative techniques; for highly-visible, intense blonde highlights even on dark hair, without brassiness. L'Oreal Excellence HiColor Blonde HiLights is true-to-shade color that resists fading with maximum condition and shine.

    L’Oreal Help Line:

    (800) 345-5014.

    9AM - 5PM EST, Monday-Friday

Rated 5 out of 5 by from It works if you use developer with it Maybe this won't work as well for those with very dark hair but I like it a lot. I have medium/light brown hair and mix it with 20 vol. developer and leave it on about 20 minutes for very subtle dark ash blonde highlights. (I use a few foils sort of haphazardly). A stronger developer and more time would probably lighten more but I like the results with this. For my hair, anyway, it works great and doesn't leave my hair brassy looking. Your results may be different though.
Date published: 2020-07-24
Rated 5 out of 5 by from Good for dark hair will lighten to meet required Color is perfect for lighting dark hair, does the job needed
Date published: 2020-06-05
Rated 1 out of 5 by from DOES NOT LIGHTEN HAIR I was recommended this product by an employee, me and my mom bought 3 tubes each making our total 60 dollars.... we both dyed our hair and both had 0 change in color. WASTE OF MONEY!
Date published: 2020-05-17
Rated 1 out of 5 by from Didnt work at all !! I got 3 boxes ! A worse of 30 dollars ! Dont buy ! It doesnt work at all.
Date published: 2020-05-13
Rated 5 out of 5 by from Pregnant Im 29 weeks pregnant Is it safe if I use this hair dye
Date published: 2020-03-19
Rated 5 out of 5 by from Love it! I have short hair and one box would have worked. I bought two. I used the 30 developer and I loved the color.. It was a little too bold for me after the first wash, but after my second wash, the color was where I wanted it to be.
Date published: 2020-03-10
Rated 1 out of 5 by from Worst product ever!!!! Don’t waste your money and time on this. I have light blonde hair with medium blonde roots with greys. Bought his thinking of replacing the bleach route and it was a huge mistake. All it did was accentuate the greys and turning them grayish/purple. Horrible!! I knew it wasn’t working after 15 mins of mirror check and zero change! With bleach you can see it working in minutes. Besides that the formula is very strong in odor, no different than bleach. It was also hurting and burning my scalp, so it isn’t any gentler. So you may as well use bleach at least you’ll get desired results. Wish I could give it 0 stars.
Date published: 2019-12-28
Rated 1 out of 5 by from Worst hair color I've ever used I've been coloring my hair for 30 years - from platinum to copper. I've used the Wella and AgeBeautiful products. Hicolor was recommended to me by store employee. It did nothing! I used with 30 developer. What a waste
Date published: 2019-11-08
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How many times do tou have to dye your hair with this product ( hicolor) the color blonde foe it to come out the actual bright blonde color is you have dark brown hair 

Asked by: Ccendejas
Once, leave it for 20-30 mins but it depends on how thick your hair shafts are.  Crown is finer hair, it lightens quickly.  Near the nape of my neck, it stays darker since it doesn’t penetrate as easily.  This products give me highlights even when I’m not trying depending on locks of hair being finer in some areas.
Answered by: _phyra24_
Date published: 2020-07-03

Does this product have bleach in it already?

Asked by: Nina5646765
No, it is a dye.
Answered by: Anonymous
Date published: 2020-05-16

Why they mention it’s for darkhair only ?! I have color in my hair !!!!

Asked by: Christina0904
This is intended for use on virgin dark hair only.
Answered by: QacisseJ
Date published: 2020-05-04

Can this be used on the scalp? How many levels will this lift? Thank you

Asked by: 4catmom4
I do use it on my scalp, but it definitely makes my it sensitive. I haven't had any problems from it though. It lifts my hair perfectly. I would only have a guess as to the levels, but I'd say at least five, because I use 40 volume developer with it. I have medium brown hair with light graying.
Answered by: ud0ntn0me
Date published: 2020-04-21

Can I use a toner after? It lifted my hair to a sandstone blonde butt I need to get some of the brassiness.

Asked by: Steph279
Yes you can use a toner. I didn’t cover my white hair though and turned my black roots to orangy tone when I used it without a toner.
Answered by: SunnySeattle
Date published: 2020-03-01

I have had dyed black hair for over a year im pretty sure it faded to dark brown will this work with a 40 developer to get my hair light enough to color nermaid blue.

Asked by: Steph576
It will turn your hair a orange color so the blue may not show up at all. You need to use color erase product 1st to strip the hair of its black/brown artificial color and see how light you can get it. Stripping the hair can damage it so use precaution and follow with a deep conditioner!!!!
Answered by: Jacksmom1
Date published: 2019-04-26

I bleached my hair and  it turned out in orange and blonde color what should I use for it  turn it just blonde 

Asked by: Kristin9699
I have dark hair and use this to obtain a beautiful medium ash blonde  NOTE. I left the dye on too long and my hair turned out purple!!!!  Waited 26 days and used same color again “ash blonde” and it turned out gorgeous 
Answered by: Kacee9420
Date published: 2019-12-02

Can you put on over henna I’ve been using henna for the last 10 years 

Asked by: tazzt cats
I am a cosmetologist, henna is permenant . Using dye over it will do nothing . 
Answered by: Mcdoeshair
Date published: 2019-04-03
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