Selected quantity exceeds what is currently available

HiColor Permanent Hair Color

Excellence by L'Oreal
Selected quantity exceeds what is currently available

HiColor Permanent Hair Color

Excellence by L'Oreal
LOREAL38
$7.39

HiColor Permanent Hair Color is rated 4.2 out of 5 by 642.
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View all colors +
  • Developed to lift dark hair in one single step, without brassiness Rich, smooth creme formula conditions and penetrates hair Breakthrough technology lifts hair 3-4 levels Intense, long-lasting color
    L'Oreal Excellence HiColor Permanent Hair Color is the first permanent hair color specifically created for dark hair (black to medium brown). Specifically developed to lift dark hair in one single step, without brassiness. This breakthrough technology lifts hair 3-4 levels.

     

    A strong lifting and toning action neutralizes unwanted orange tones, then deposits the shade of your choice. L'Oreal Excellence HiColor Permanent Hair Color's rich, smooth creme formula conditions and penetrates hair for intense, long-lasting color.

     

    True-to-shade color resists fading and has a quick processing time of only thirty minutes. No pre-lightening required. The end result is intense, long-lasting color.

    L’Oreal Help Line:

    (800) 345-5014.

    9AM - 5PM EST, Monday-Friday

  • No need to pre-lighten or bleach hair prior to application.
Rated 5 out of 5 by from Living it I love how the color turn out on my hair, it's radiant and goes very nicely with my son tone
Date published: 2020-10-22
Rated 5 out of 5 by from Recommend this product Excellent cover for black hair and also not to hard
Date published: 2020-10-16
Rated 5 out of 5 by from One of the best outcomes for dark hair. I love how this product works on natural dark hair.
Date published: 2020-10-15
Rated 5 out of 5 by from Wonderful color! I had been going red for a few years & never found the right color & coverage until Hi color.
Date published: 2020-10-14
Rated 4 out of 5 by from Hair dye I have really dark brown hair and was looking for a bright red so what would u recommend
Date published: 2020-10-09
Rated 5 out of 5 by from Great color I've been using this color for years.. I love it. It does Not dry out your hair.
Date published: 2020-10-08
Rated 3 out of 5 by from Doesn't last long Looks really good for one wash then it totally washed out of everywhere except my roots :/ I've dyed my whole head twice now in the last 4 weeks and its basically gone from my hair
Date published: 2020-10-06
Rated 3 out of 5 by from Fades to fast I use to use this for years .doesnt look the same anymore
Date published: 2020-10-04
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I used to use Ginger Twist from L'Oreal but it is no longer being made. I'm a natural redhead but it's faded with age. Not grey, more like dead grass! What color would be a good alternative.

Asked by: NKMays123
You could try SBS-800262 Wella Light Copper. You will need to purchase at least 20 volume Developer to mix with it so that the color deposits directly. For professional advice on this product please contact the Wella Help Line 1-866-722-4146. Hotlines are open from 8:30am to 8:30pm Monday – Friday and 9:00am – 6:00pm Saturday & Sunday
Answered by: Sally Staffer1
Date published: 2020-10-19

I have virgin black hair and bought the Soft Brown hair color(2 boxes) and 30 vol. developer. I have shoulder length hair and wanted to know how much developer should I use if I only use one box of dye?.

Asked by: Lupita98
You would need to measure to the developer according to the appropriate Developer to color ratio indicated in the product directions of the color that you purchased. For professional advice on this product please contact the L'Oreal Help Line (800) 345-5014. Hotlines are open from 9AM - 5PM EST, Monday-Friday.
Answered by: Sally Staffer1
Date published: 2020-10-12

Why do I need to buy a developer if it says in the details that HiColor is designed to lift 3-4 levels ?? I'm so confused. 

Asked by: pcd562gg
Developer brings out the color more. I always use developer 30. I think if u try it by itself it will take significantly more times of coloring to get to the color you want 
Answered by: YvetteSadovoy
Date published: 2020-10-11

What color to get extra light ash blonde on med. blonde hair?

Asked by: Claudiey
The person who answered before is correct. Color doesn't lift color. But if your hair is virgin hair, as in no color added (bleaching is not coloring) then this will work on your hair. As for your question, I'm sorry, I can't answer. I was looking to see if they had platinum for dark hair. Which I guess they don't :( 
Answered by: JessicaSG
Date published: 2020-10-03

Can this be used to change from hair already died a darker color.

Asked by: traysue1
Unless it has bleach in it, it can not lift previously colored hair. What I learned in cosmetology school is color doesn't lift color. Only bleach can do that. From personal experience, I used this brand years ago. My hair was colored black and I had like 5 inches of new growth, so virgin hair. I used the magenta, on my new growth and went down past the black colored part a little to make sure I got all my uncolored hair, as I knew it wouldn't lift the black. And it didn't. The black colored hair stayed black and my 5ish inches of new growth was magenta.So the top part was bright magenta and the bottom was black. Please don't try this with 40 vol developer. You will fry your hair
Answered by: JessicaSG
Date published: 2020-10-03

Which L’Oreal permanent hair color is liquid not cream  In Auburns and natural black Also want to order curbside

Asked by: Janettek
Hi color has very limited colors. Don’t know of liquid colors
Answered by: Mollyhanna
Date published: 2020-08-24

How much product and developer should I use for touch up? I suspect about half the normal amount.

Asked by: Kokomo74
Yes if not less. I use a kitchen scale and weigh my colours per gram. It's 60 grams colour which equals 3 ounces. Much less waste that way. Always start with less, you can always mix more. That way you don't throw money down the drain :)
Answered by: Joni2296
Date published: 2020-08-09

I used the sizzling copper and it came out orange. The product was orange. I used the right amount of 30 developer. What can I do to bring my color to the copper its supposed to be? I've never had this problem before.

Asked by: Kokomo74
If your color is evenly orange overall, then use it again with 10 volume developer to deposit more color without the high lifting action of 30 volume.
Answered by: ColorXpert
Date published: 2020-08-07
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