Selected quantity exceeds what is currently available

Permanent Creme Hair Color

Color Brilliance by ion
Selected quantity exceeds what is currently available

Permanent Creme Hair Color

Color Brilliance by ion
ION87
$1.50 - $6.69
Permanent Creme Hair Color is rated 4.3 out of 5 by 4568.
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View all colors +
  • Ionic wheat germ protein, nourishing botanical extracts and low ammonia State-of-the-art European formula 10 Beautiful Brunettes 16 Believable Blondes 4 High Lift Blondes 13 Richest Reds 4 Intense Reds
    ion Color Brilliance Permanent Creme Hair Color has a palette of luxurious shades. The advanced ionic technology utilizes pure ionic micro pigments for deeper, more intense color deposit. Ion Color Brilliance penetrates the cuticle layer of the hair and lodges in the cortex, ensuring 100% flawless gray coverage.

     

    ion Hair Color’s superior quality, proprietary blends are formulated in Italy by our expert team of chemists to deliver unparalleled results. ion's unique system combines the finest quality natural and exotic ingredients with powerful high-tech compounds to achieve exquisite, brilliant color with superior gray coverage. ion Hair Color science relies on the power of micro-pigmentation— ion's microscopic pigment molecules oxidize slower, allowing them to penetrate deep into the cortex of each hair strand for long-lasting, fade-resistant color.

     

    These formulas are PPD-free and enriched with Hyaluronic Acid, Argan Oil, Pequi Oil, and botanicals to nourish and strengthen hair from within. Not to mention, ion Hair Color is gentle on hair, containing up to 38% less ammonia than the leading professional brands on the market. Unlock your hair’s true potential with Ion’s cutting-edge, salon-quality color science and bring home vibrancy like never before.
  • 1:1 mixing ratio. Two ounces of color to two ounces of 10, 20, 30 or 40 Volume ion Sensitive Scalp Creme Developer. High Lift Blonde series is mixed 1:2 ratio: Two ounces of color to 4 ounces of 30 or 40 Volume Ion Sensitive Scalp Developer. Bowl and brush application is recommended. Always read the product packaging and inserts for complete directions, instructions, and warnings, and make sure to perform both the strand test and the patch test before applying your color.

     

    If have never colored your hair and you want to change your current hair color or you have not colored in 3 months or longer follow these steps: Apply hair color mixture to dry, unwashed hair • Work gently through hair as you would a shampoo. Loosely pile hair on top of head • Process according to manufacturer’s directions. When processing time is complete, add a small amount of warm water to hair and work into lather • Rinse until the water runs clear.

     

    If you color your hair every 4-6 weeks with a shade of similar tone and level follow these steps: Make 1/4” partings throughout dry, unwashed hair • Apply mixture onto new growth area only, working from the front to the back of your head. Leave color on new growth area for 25 minutes. When processing time is complete, add a small amount of warm water to hair and work into lather • Rinse until the water runs clear.

     

    Other tips: Always perform a strand and patch test • It is often not necessary to refresh the ends of the hair on every permanent hair color touch-up application • For resistant gray, use 20 Volume ion Sensitive Scalp® Creme Developer and apply to gray area first • Apply a stain barrier cream around the hairline prior to application when using dark shades • Choose a lighter shade than desired if you are unsure of which shade to use or if you have very few gray hairs • Use an old towel to protect your clothing
Rated 5 out of 5 by from Wella.is. a great product I always buy well a creams dye from Sallys very convenient and easy Thanks
Date published: 2020-09-20
Rated 1 out of 5 by from Worse brand and hair color I have used I bought this hair dye to darken my previous hair color, give my hair dimension, and give my hair shine. I used 20 developer with the hair dye. It came out dark on the majority of my hair but left my roots lighter, redder, and I had hot roots. I thought maybe after a couple of washes my hair would even out. It looks even worse. My hair looks ok in a ponytail but when I want to wear it down my top of my head is brighter. It is so dull and my hair looks disgusting. I don't know how to fix it. I'm afraid if I throw a darker color on my head I will look washed out or my hair will have ugly tones and look muddy.
Date published: 2020-09-20
Rated 5 out of 5 by from get this! perfect and vibrant. Makes my hair soft and covers the grays nicely
Date published: 2020-09-20
Rated 5 out of 5 by from Color doesn't fade I mix 1/2 5N with 1/2 4N to obtain a rich brown that is not too dark. By using sulfate free shampoo, the color doesn't fade.
Date published: 2020-09-18
Rated 4 out of 5 by from A1 Penetrated hair nicely and got good results! Very happy with the outcome. Although cream didn’t seem to go as far as liquid does, maybe rescaling the cream ratio/package would benefit.
Date published: 2020-09-18
Rated 5 out of 5 by from Inspired by Nature - Mushroom Blonde I’m not typically one to write reviews but felt compelled after using the new Ion “Inspired by Nature” line. I’ve been DIY dyeing my hair forever and have almost always used Ion products. The product has always been consistent but I’m blown away by the IBN quality! It smelled great, went on great, and left my hair feeling super healthy. I was excited to try the new mushroom blonde color since it’s pretty close to my natural color and I need a break from dyeing. I chose the “medium” with 20 dev hoping it would cover up some brass tones and meld better with my grown out highlights and it did just that! I’m very happy with the product and highly recommend!
Date published: 2020-09-16
Rated 5 out of 5 by from Excellent for a rich, deep copper red. This is a very "loud" copper red, but I pair it with 9RC Ageless brand to get the perfect color.
Date published: 2020-09-15
Rated 5 out of 5 by from Excellent Gray Coverage!! This worked great on my mom's gray hair, the burgundy color gave her a deep red color that she absolutely loves. Left her hair shiny and looking healthy, compared to box dye we've used in the past. Wasn't difficult to mix this with the developer and put it on her hair, would definitely buy again.
Date published: 2020-09-13
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I have balck hair would like to add some lavander highlights what brand u recommend do i need to bleach hair for lavander highlights

Asked by: Anonymous
You will need to bleach your hair if you want this lavender color to show up on black.
Answered by: Caat1980
Date published: 2020-09-20

Do I have to mix the darker blonde colors with a higher developer percentage?

Asked by: juliea44
It depends on hair. If you’re covering grey 20 volume. If you’re making lighter color, that’s a yes
Answered by: superwoman916
Date published: 2020-09-19

This may be a dumb question but I've never bleached my hair. Is bleach included?

Asked by: Akaaaashii
Bleach is not included with permanent color. Must be purchased separately.
Answered by: premierstylist
Date published: 2020-09-17

I want the jet black. I have really long (about 22-24inches) thick medium dark brown hair. How many do you think I will need for complete coverage?

Asked by: jsala1999
Four boxes. I used the blue-black recently and purchased four boxes for my waist length hair to bring to my hairdresser. She used them all.
Answered by: Trixie718
Date published: 2020-09-20

For the color I got it states there's a 1:1 ratio. So the bottle of developer is 8oz and the color is 2oz. So I need 4 tubes of color to put into 1 bottle of developer? That seems like an aweful lot

Asked by: Imstillbigred
This is what i do: I measure 2 oz of developer (I weigh mine) then I add my 2 oz tube  of colo, then mix thoroughly. I have a lot of hair and this amount works perfectly. If you use less, pour 1oz developer and add 1 oz color.  Basically, it means same amount of developer mixed with same amount of color. I use permanent hair color.
Answered by: JennifermG
Date published: 2020-09-14

Hi I have naturally black hair and I want to permanently dye it light brown. Would I have to bleach my hair first and then apply the color or would I be able to just apply the color on my black hair? Thank you

Asked by: siddhi16
I definitely would think you would have to lighten your hair to get an accurate color
Answered by: Debbieono
Date published: 2020-09-14

Can you get twi uses from one tube

Asked by: Patty 92
It also depends on the color. H/L blondes mix 2:1, so its a little thinner and spreads further. a 1:1 mix(anything thats not high lift) will not go as far.
Answered by: Ash3ScorpionMoonHolistic
Date published: 2020-09-12

I have a 30 developer left over from a previous hair experiment my kid did.  If I do a 1:1 with that and this color will it fry her hair? She has some parts that are previously lightened with a grocery store box dye but they aren’t lightened much.  

Asked by: KellyKell
Volume 30 developer will open the cuticle even more to recieve color and further damage it. It essentially provides more lift that a 10 or 20 volume. I don't reccomend using it especially after using box dye (which is known to be extra rough on hair). Instead go for a 10 vol if using darker color or 20 for lighter. 20 is your gold standard and works for most hair types.
Answered by: Rosehip73
Date published: 2020-09-12
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