Selected quantity exceeds what is currently available

Permanent Liquid Hair Color

Color Brilliance by Ion
Selected quantity exceeds what is currently available

Permanent Liquid Hair Color

Color Brilliance by Ion
ION88
$4.99
Permanent Liquid Hair Color is rated 4.2 out of 5 by 553.
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  • Vibrant fade-resistant color and intense conditioning State-of-the-art European formula 16 Believable Blondes 10 Beautiful Brunettes 4 High Lift Blondes 13 Richest Reds 4 Intense Reds
    The line professional stylists have trusted for years. ion Color Brilliance Permanent Hair Color makes it easy to get extraordinary, long-lasting, salon quality results at home even better. The luxurious Italian formulas are made to be especially gentle and protect against damage. The Color Brilliance Permanent Liquid Hair Color pallet consists of luxurious shades with advanced ionic technology that utilizes pure ionic micro pigments for deeper, more intense color deposit. Ionic wheat germ protein, nourishing botanical extracts, and low ammonia help ion Color Brilliance penetrates the cuticle layer of the hair and lodges in the cortex, ensuring 100% flawless gray coverage.

     

    Superior quality and proprietary blends are formulated in Italy by ion's expert team of chemists to deliver unparalleled results. The unique system combines the finest quality natural and exotic ingredients with powerful high-tech compounds to achieve exquisite, brilliant color with superior gray coverage. ion Hair Color science relies on the power of micro-pigmentation—ion's microscopic pigment molecules oxidize slower, allowing them to penetrate deep into the cortex of each hair strand for long-lasting, fade-resistant color.

     

    These formulas are PPD-free and enriched with Hyaluronic Acid, Argan Oil, Pequi Oil, and botanicals to nourish and strengthen hair from within. Not to mention, ion Hair Color is gentle on hair, containing up to 38% less ammonia than the leading professional brands on the market. Unlock your hair’s true potential with Ion’s cutting-edge, salon-quality color science and bring home vibrance like never before.
  • Permanent hair color chemically alters the natural pigment of the hair—permanently—by lifting (lightening) the natural pigment in your hair and depositing the permanent hair color you selected in its place. Using permanent formulas means your color will remain until your hair grows out (aka your “roots” start showing), you cut it off, or you remove it with a hair color remover.

     

    1:1 mixing ratio. Two ounces of color to two ounces of 10, 20, 30 or 40 Volume ion Sensitive Scalp Creme Developer. High Lift Blonde series is mixed 1:2 ratio: Two ounces of color to 4 ounces of 30 or 40 Volume ion Sensitive Scalp Developer. Bowl and brush application is recommended. Always read the product packaging and inserts for complete directions, instructions, and warnings, and make sure to perform both the strand test and the patch test before applying your color.

     

    If have never colored your hair and you want to change your current hair color or you have not colored in 3 months or longer follow these steps: Apply hair color mixture to dry, unwashed hair • Work gently through hair as you would a shampoo. Loosely pile hair on top of head • Process according to manufacturer’s directions. When processing time is complete, add a small amount of warm water to hair and work into lather • Rinse until the water runs clear.

     

    If you color your hair every 4-6 weeks with a shade of similar tone and level follow these steps: Make 1/4” partings throughout dry, unwashed hair • Apply mixture onto new growth area only, working from the front to the back of your head. Leave color on new growth area for 25 minutes. When processing time is complete, add a small amount of warm water to hair and work into lather • Rinse until the water runs clear.

     

    Other tips: Always perform a strand and patch test • It is often not necessary to refresh the ends of the hair on every permanent hair color touch-up application • For resistant gray, use 20 Volume ion Sensitive Scalp® Creme Developer and apply to gray area first • Apply a stain barrier cream around the hairline prior to application when using dark shades • Choose a lighter shade than desired if you are unsure of which shade to use or if you have very few gray hairs • Use an old towel to protect your clothing.
Rated 4 out of 5 by from True vibrant red with dimension I recently went through a removal of black after 3 years of coloring it. I was unable to get it back to the shade of blonde I wanted without completely frying my hair so I decided to go red. I wanted a true raspberry red color so I went with this product. Although my hair is darker at the ends I’m not disappointed. This color is so pretty! The pictures below are before using this color and after applying. Please note: I’ve done two shampooing since applying the color.
Date published: 2019-03-19
Rated 5 out of 5 by from Love this hair color and price I have used Ion permanent hair color for years. I use the lightest golden blonde. I am 61, was born a blonde, and plan on staying a blonde. This covers any gray wonderfully and leaves my hair shiny. My hair has different colors of blonde, especially noticable when I pull my hair up or back. Beautiful darker golden streaks mixed in with a paler blonde. Looks like it was professionally done with low lights. I went once to a salon and paid $125 and the color faded in 2 weeks. A couple years ago I smashed my fingers and had to go to a salon. Expensive and didn't look as good as when I do it. I have been coloring my hair since I was 14 ( to get rid of the dishwater blonde it had become at age 12). I am told all the time what gorgeous hair I have. I look to be in my 30's, and have below shoulder length hair.
Date published: 2019-03-19
Rated 5 out of 5 by from Don't Buy Any Other Haircolor! Love this haircolor! I won't use anything else, it's the best!
Date published: 2019-03-13
Rated 5 out of 5 by from Subtle Fashion Color <3 I had dark brown hair with highlights when I did this color and it started off as red but then faded to a very pretty dark purple. I have really liked it!! I've had it on my hair for about 2 months and will keep it for a long while! I'm excited I found this color because it's different, but its not too vibrant. We love a good subtle fashion color.
Date published: 2019-03-13
Rated 5 out of 5 by from Ion Color Brilliance hair color This is great color. I love the "Light Golden Blonde" and you will too. I get compliments galore.
Date published: 2019-03-12
Rated 5 out of 5 by from Get rid of drab hair color. The 10A works great on dishwater blonde and gray hair.
Date published: 2019-03-11
Rated 1 out of 5 by from Very dark Color was quite dark. There was nothing "blo nd" about this color. It turned out reddish brown. Not using again
Date published: 2019-03-11
Rated 4 out of 5 by from 5RC Light Copper Brown I've been using this color for a while and it works really well! Reds do fade after a few weeks (as all reds do). The only con I have is the hair swatch for this in the store is no where near the actual color! The color in store looks like a very light brown with a hint of red. The actual color is a few shades darker than what is shown in store and even online. I've tried the medium copper brown in the past and it almost made my hair look black until it faded. If you want the color to fade to a lighter shade, definitely go with the light copper brown! Personally, I like the 5RC shade. I may have to start ordering online because every time I go to Sally's this color is almost out of stock. This past time I had to buy the cream instead of liquid (both work well). Also, make sure to use a shower cap when processing this color at home to avoid hot roots!
Date published: 2019-03-11
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Does this dye come out looking dark then what it shows and I&rsquo;m going for a medium ash brown which color is recommended?

Asked by: tinkfd17
YES! Most dye does. Go up a shade lighter than what your desired level is&nbsp;
Answered by: Mbee7192
Date published: 2019-03-03

Do you need to use the sensitive scalp developer with this? Or will it be okay to use another developer?&nbsp;

Asked by: Menah018
I do not use this anymore since the manufacture has changed the formula which almost ruined my hair.
Answered by: Jenb5162
Date published: 2019-03-01

Is this better than loreal permanent color? The last time I used it my hair seemed very dry. Is this any better?

Asked by: Peggy 115
Hi i can only go by my personal experience. I have not personally used any Loeal products. I have used alot of different professional hair colors. And have stuck with Ion. For alot of reasons. The shine, how it grows out and the overall result is excellent. You may be having some dryness after color. Due to your application. Or what strength of developer you are using. Or how you are applying the product. Or the time. For touch ups you should time 20mins then apply to ends for additional 10. Be sure determine the natural level of your hair. How much gray. Then select the desired level &quot;tone&quot; of the final result of desired color. That will determine the strength of developer to use. Gray coverage should use 20 vol. Up to 2 levels lighter 20 vol. 3 levels lighter than natural 30 vol. 4 to 5 levels lighter 40 vol. I hope this information will help you with any brand you choose. Ion is my preferred choice. Thanks
Answered by: Wendysue
Date published: 2019-02-27

what kind of developer do I use ?&nbsp;

Asked by: jackieee22449
I use ion 20 volume creme developer.
Answered by: BBK74100
Date published: 2019-02-25

I use Color Brillance ion 4R-4.6 cream and 20 vol. 4 fl. oz. developer. I want to divide it in half because of my short hair. Then I can use the other half next time. How much of each do I use to do this?

Asked by: glow vegas
I thought the ratio was 1:1
Answered by: Dofunny65
Date published: 2019-02-23

I just bought a new hair color from you it was ion it is like a soft dark pinkish with hints of silver. I want know if I can touch up my hair with a brighter color so that it will really pop. This is the first time I have ever done my color myself.

Asked by: grtsan08
I am gray with blond coloring. TRICK I was taught by staff. ROOT = 30 LIFT, but My Long Hair &quot;the pores are open on the hair&quot; Told to use a 10 LIFT . And it works... I can change my long non-natural gray hair, long hair that has been already colored using 10 LIFT with the color. Try and ask staff there at the store.
Answered by: Pinonchick
Date published: 2019-02-20

If I had my hair bleached almost white blonde will this make my hair darker?

Asked by: Hair trouble
yes
Answered by: joeybagofdonuts
Date published: 2019-02-12

Natural color is a level 5 med brown with a few inches of root growth that I would like to lighten to blend with my bleached blonde ends. The roots do not need to be as light as the ends - would this lift my natural color at least to a dark blonde?

Asked by: KelliF82
Yes, I would use 6 or 7 dark or med blonde. I love this line of color
Answered by: CLS_1961
Date published: 2019-02-05
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