Selected quantity exceeds what is currently available

Permanent Liquid Hair Color

Color Brilliance by ion
Selected quantity exceeds what is currently available

Permanent Liquid Hair Color

Color Brilliance by ion
ION88
$5.59

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Permanent Liquid Hair Color is rated 4.4 out of 5 by 842.
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View all colors +
  • Vibrant fade-resistant color and intense conditioning State-of-the-art European formula 16 Believable Blondes 10 Beautiful Brunettes 4 High Lift Blondes 13 Richest Reds 4 Intense Reds
    The line professional stylists have trusted for years. ion Color Brilliance Permanent Hair Color makes it easy to get extraordinary, long-lasting, salon quality results at home even better. The luxurious Italian formulas are made to be especially gentle and protect against damage. The Color Brilliance Permanent Liquid Hair Color pallet consists of luxurious shades with advanced ionic technology that utilizes pure ionic micro pigments for deeper, more intense color deposit. Ionic wheat germ protein, nourishing botanical extracts, and low ammonia help ion Color Brilliance penetrates the cuticle layer of the hair and lodges in the cortex, ensuring 100% flawless gray coverage.

     

    Superior quality and proprietary blends are formulated in Italy by ion's expert team of chemists to deliver unparalleled results. The unique system combines the finest quality natural and exotic ingredients with powerful high-tech compounds to achieve exquisite, brilliant color with superior gray coverage. ion Hair Color science relies on the power of micro-pigmentation—ion's microscopic pigment molecules oxidize slower, allowing them to penetrate deep into the cortex of each hair strand for long-lasting, fade-resistant color.

     

    These formulas are PPD-free and enriched with Hyaluronic Acid, Argan Oil, Pequi Oil, and botanicals to nourish and strengthen hair from within. Not to mention, ion Hair Color is gentle on hair, containing up to 38% less ammonia than the leading professional brands on the market. Unlock your hair’s true potential with Ion’s cutting-edge, salon-quality color science and bring home vibrance like never before.
  • Permanent hair color chemically alters the natural pigment of the hair—permanently—by lifting (lightening) the natural pigment in your hair and depositing the permanent hair color you selected in its place. Using permanent formulas means your color will remain until your hair grows out (aka your “roots” start showing), you cut it off, or you remove it with a hair color remover.

     

    1:1 mixing ratio. Two ounces of color to two ounces of 10, 20, 30 or 40 Volume ion Sensitive Scalp Creme Developer. High Lift Blonde series is mixed 1:2 ratio: Two ounces of color to 4 ounces of 30 or 40 Volume ion Sensitive Scalp Developer. Bowl and brush application is recommended. Always read the product packaging and inserts for complete directions, instructions, and warnings, and make sure to perform both the strand test and the patch test before applying your color.

     

    If have never colored your hair and you want to change your current hair color or you have not colored in 3 months or longer follow these steps: Apply hair color mixture to dry, unwashed hair • Work gently through hair as you would a shampoo. Loosely pile hair on top of head • Process according to manufacturer’s directions. When processing time is complete, add a small amount of warm water to hair and work into lather • Rinse until the water runs clear.

     

    If you color your hair every 4-6 weeks with a shade of similar tone and level follow these steps: Make 1/4” partings throughout dry, unwashed hair • Apply mixture onto new growth area only, working from the front to the back of your head. Leave color on new growth area for 25 minutes. When processing time is complete, add a small amount of warm water to hair and work into lather • Rinse until the water runs clear.

     

    Other tips: Always perform a strand and patch test • It is often not necessary to refresh the ends of the hair on every permanent hair color touch-up application • For resistant gray, use 20 Volume ion Sensitive Scalp® Creme Developer and apply to gray area first • Apply a stain barrier cream around the hairline prior to application when using dark shades • Choose a lighter shade than desired if you are unsure of which shade to use or if you have very few gray hairs • Use an old towel to protect your clothing.
Rated 5 out of 5 by from Permanent hair color dark burgundy brown. great product, easy to use and great gray coverage.
Date published: 2020-02-22
Rated 5 out of 5 by from Love This Color Very natural looking light auburn color that does not damage hair. I get lots of compliments on my color.
Date published: 2020-02-21
Rated 5 out of 5 by from Love it! I have used it for years and great price. I get compliments.
Date published: 2020-02-21
Rated 5 out of 5 by from Ion color brilliance I originally used intense black and have recently switched to jet black. Absolutely love ion’s color brilliance line.
Date published: 2020-02-19
Rated 1 out of 5 by from Looks like a beauty school student messed up. I bought it because it was cheap and I got what I paid for. I bought lightest blonde as that is what I am used to using from Clairol. The Ion made my hair several shades darker and looks greenish grey, as if a beauty school student made a mistake doing my color. I'll never use it again.
Date published: 2020-02-17
Rated 5 out of 5 by from Ion liquid color 9N Have been using this product for years. I only use it around my hairline and it always blends perfectly. I don’t notice a smell which is nice. Love this product.
Date published: 2020-02-14
Rated 5 out of 5 by from Love ion color I mix this with light golden blonde and get the perfect red for me.
Date published: 2020-02-09
Rated 2 out of 5 by from Smells nice I was looking for an ash brown to cover the grays that frame my face. The plus is the product smelled ok but the negative is that my gray's look exactly the same as they did before. I dont think I will be purchasing this again.
Date published: 2020-02-08
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Can I only get this colors like this like any color for 2 and sum change or I can go to store and get it for 2 and sum change

Asked by: Whapabish69
You need to call your local store for pricing. 
Answered by: QueenBee23
Date published: 2020-02-02

can i put Ion 7RC over Clairol Natural Instincts 5R?

Asked by: katnell56
You are going to a lighter shade. As the number rises so does the lightness. I would highly suggest a five minute cleanse before application. This will enable a more precise coverage. You can do a search on “5 minute cleanse” if you opt to do this without a professional. Good luck to you. “It is good to be RED!” 
Answered by: MizDeborah
Date published: 2020-01-29

Hi I bought the med. blonde Mahogany hair color last time at Salleys in New Westminster-Ion brand -NOW u sayu dont have it.

Asked by: GR Robillard
Have you tried the website? They often have more stock than the stores. 
Answered by: Anna Barr
Date published: 2020-01-27

Which Ion liquid permanent colors are $2.79

Asked by: SammyG12
Just went through all the colors - looks like only the lightest ash blonde is 2.79. Certainly not my color!
Answered by: Annie HD
Date published: 2020-01-24

when I use this what will i need to use with it to get results? I have graying hair the underside is med to light brownish color I have recent highlights about a year old, what would you recommend?

Asked by: Tuesday 1
20 developer. Also I would use the cream Ion permanent dye. Liquid doesn't work for me.
Answered by: trefemme
Date published: 2020-01-23

Is this safe to use during early pregnancy?

Asked by: Mishy019
Although fairly limited, most research indicates the chemicals found in both semi-permanent and permanent dyes are not highly toxic and are safe to use during pregnancy. In addition, only small amounts of hair dye may be absorbed by the skin, leaving little that would be able to reach the fetus as of Oct 11, 2019
Answered by: Lorrie14
Date published: 2019-12-28

Been using Wella Tango 6R, it is a bit dark.  Would this 6R be more of a true Red? I also have slight Gray at temples, a little scalp..  Is it best to apply with brush or bottle?

Asked by: KCdoc1959
You have a couple of options, change shades, or use 30 vol peroxide. I've struggled with Wella.[too many formula changes] But in the last two years I've switched to Ion.I use their Hair color Light copper blonde 8RC-8.4. I have many compliments on how natural it looks. I use a squeeze bottle with an angled tip. I'm able to part my hair for touch-up easier. I've used a brush but find it unwieldy doing myself. It is Easier on someone else! Good luck, I've been a red-head for over 20 years, almost 30 years and have ridden the "red roller coaster" but I am very satisfied with Ion.
Answered by: IdahoGnee
Date published: 2019-12-14

Will this cover black hair?

Asked by: Koda1223
If you want the new color to be true, then you need to first bleach or remove the black color, then dye the new color. This is a multi step process which requires expertise. Best see a professional colorist at a salon or you may wind up with a horrific mess!
Answered by: Celtlady
Date published: 2019-11-30
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