Selected quantity exceeds what is currently available

Brights Semi Permanent Hair Color

Color Brilliance by ion
Selected quantity exceeds what is currently available

Brights Semi Permanent Hair Color

Color Brilliance by ion
ION153
$6.99

Brights Semi Permanent Hair Color is rated 3.2 out of 5 by 1259.
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  • Brilliantly intense hair color No ammonia or peroxide Formulated in Italy Ready to use
    ion Color Brilliance™ Semi-Permanent Brights are hi-fashion hair color shades designed to give vivid, boldly intense results. In 20 to 40 minutes ion Color Brilliance™ Brights deposits color on pre-bleached natural or color treated hair. ion Color Brilliance™ Brights can be applied to pre-lightened hair and natural or colored hair.
  • ion Color Brilliance Semi-Permanent Brights Hair Color can be applied two different ways.

     

    1. For the most vibrant result apply to pre-lightened hair. Pre-lighten with Ion Color Brilliance Ammonia Free Powder Lightener (not included) to the desired level of lift. It is important to note that the degree of lift achieved with pre-lightening will directly affect the vibrancy and intensity of the final result. Underlying exposed contributing pigment must be taken into consideration. If the hair is orange or a dark yellow this will contribute to the final color.

     

    To achieve a boldly intense brights color, pre-lighten to the level indicated in the table below for each specific color. After pre-lightening, shampoo with ion Color Defense Shampoo. Dry the hair. Apply chosen brights shade directly on dry hair and process for 20 to 40 minutes depending on the level of color intensity desired. Strand test every 5-10 minutes. Heat is not necessary for processing if the hair has been pre-lightened. After processing, thoroughly rinse and apply ion® Color Brilliance After Color Treatment to close the cuticle and lock the color deep inside the hair.

     

    2. Color shine overlays on natural or color treated hair. Apply brights directly onto natural or color treated dry hair and process for 20 to 40 minutes. For more intense vibrant results, cover the hair with a processing cap and process with heat. Strand test every 5-10 minutes.

     

    After processing is completed, thoroughly rinse and apply ion Color Brilliance After Color Treatment to close the cuticle and lock color deep inside the hair.

  • ion Color Brilliance Semi-Permanent Brights Hair Color are non-oxidative dyes that can be extremely long lasting and may become permanent. Apply to dry, pre-lighten hair.

     

    Should removal be necessary from hair, it is important to know that lightener may not completely remove Brights from hair. ion Color Corrector is not recommended for removal of Brights. It is designed for permanent and Demi-Permanent color removal.

     

     

    Always read the product packaging and inserts for complete directions, instructions, and warnings, and make sure to perform both the strand test and the patch test before applying your color.

Rated 1 out of 5 by from Weak pigment gone after one wash I’ve tried these dyes in several occasions, every time I’ve been disappointed. The colour never reaches your desired shade despite how long the dye is left on and it always washes out almost immediately. Don’t bother wasting you money
Date published: 2020-02-24
Rated 1 out of 5 by from Red hair dye Don’t bye the red it turned my hair magenta not red and the color attached to the hair I didn’t want it to during the washing process
Date published: 2020-02-16
Rated 4 out of 5 by from Blue ion semi permanent I used this in my sons natural blonde hair and it came out more of a greenish blue color than a actual blue but still very pretty! His hair isn’t platinum so I didn’t expect it to come out very blue. If your hair is a level 9 or 10 this would probably turn out to be a true blue!
Date published: 2020-02-16
Rated 5 out of 5 by from LOVE LOVE LOVE THE MAGENTA!!!! I bought Magenta to get my hair back to a solon color I got last year. I was a little worries that the color would look odd seeing as I put it over a pretty orange/Brassy bleach job my friend gave me in order to have the color show (I hate bleach but seeing as my natural hair is what's called "darkest brown" I had no choice). Needless to say the color took beautifully covered up the brass tones with no problems and looks fantastic!!!! I will definitely keep using this product and have already recommended out to a few friends of mine!!!! (Please ignore my bright pink scalp in the pics... I let my husband apply my color... While he's a great plumber he is DEFINITELY NOT A HAIR STYLIST)
Date published: 2020-02-12
Rated 1 out of 5 by from Awful I bought the lavender, it turned my blonde hair blue and green. Do not use.
Date published: 2020-02-09
Rated 2 out of 5 by from Shocked We have used this before and left it in for 2 hrs and it was amazing this time it came out in 2 washes
Date published: 2020-02-03
Rated 1 out of 5 by from Dye Did Absolutely Nothing Despite bleaching my hair before dyeing (hair was at a level 9/10) the dye did absolutely nothing to my hair and after leaving the product on for 40 minutes, the hair still looked exactly like it did before i used it. Extremely disappointed with this dye, won’t purchase again. Got 10x better results with box silver dye
Date published: 2020-02-01
Rated 5 out of 5 by from Love this product I bought this back in May and have used the blue, purple, and pink. The purple (lavender) seems to fade out the quickest but i reapply as necessary. The color fades to lighter after a little while but it still looks nice.
Date published: 2020-01-27
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My granddaughter and I had a “dye-in” last night and had fun!  I put stripes of color in my white/grey hair, but after 50 minutes setting, when I washed it, now the whole top of my head is blue!  Should I have used a cap & pulled through strands instead??

Asked by: Grandma Cathi
A cap like that would work. Fortunately your scalp will return to it's natural color in a short amount of time. Try washing your scalp with shampoo and conditioner several times. That's worked for my older daughter.
Answered by: rkickerCA
Date published: 2020-02-12

I bleached my hair in December and it damaged my hair a lot. I want to use the Brights purple semi-permanent hair color, but I can’t put anymore developer in my hair. Would I be able to use this? 

Asked by: Laneylove209
Yes you can use this product as it does not require any developer. And it provides some conditioning elements as well.
Answered by: PicsieBrown
Date published: 2020-02-03

If my hair is dark brown and I'm wanting to die it a bright purple with bright pink highlights what would be the best way to do it

Asked by: AshleyAN
Wow hate to say this but in order to do that your going to need to lighten your hair.  Bleach it, color it and use a sealer then condition the heck out of it!!!  (Not a fan of bleach).  Good Luck!!
Answered by: Jawarc74
Date published: 2019-11-28

How long would I have to keep the dye it in for?

Asked by: Nizer101
A half an hour (30 minutes) for light hair and an hour for darker hair.
Answered by: rkickerCA
Date published: 2019-11-17

Is this a highlight color

Asked by: Tara Anne
I'm sure it could be, I used it on my whole head.
Answered by: gailnails
Date published: 2019-11-12

I want to dye my daughter's completely virgin hair purple. It's dark brown. Are you going to be able to see any color? I do not want to bleach it. It's too healthy now. I don't want to ruin her hair.

Asked by: Rebeccav12347
Might be too late now, but the Ion permanent purple's with 10 volume developer would probably due exactly what you're looking for. They're great, pretty darn purple, and leave the hair with terrific shine. The demi permanent purple's with 10 volume are also very good and although not quite as long lasting, make very very little underlying permanent change to the hair. Good stuff
Answered by: ct115611
Date published: 2019-11-29

I m letting my white hair grow out now but i cannot stand it. Would this grey ion color product cover my white?? I do not want to bleach my hair at all. Just wondering if this product would help me

Asked by: Sylvia chavez
Yes. I'm silver with some streaks of pepper. I use a 50/50 mixture of the purple and the lavender, put on a shower cap and a beanie and leave it on for about 3 hours. Doesn't damage my hair and doesn't start fading for about 3 weeks. I still have great color, with roots, 6 weeks later. If you don't want the simi-permanent to last that long, don't leave it in as long.
Answered by: Purplegrandma
Date published: 2020-01-06

How do I remove this color?

Asked by: Ivonivett
I used a clarifying shampoo. Soaked my hair in the shampoo, put a shower cap on, left it on my hair for about 30 minutes then rinsed and washed like normal. Since I'd been using the product for about a year, I had to do it several time. Didn't damage my hair and removed most of the color.
Answered by: Purplegrandma
Date published: 2019-10-24
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