You By Sally.

The Cast

They’re sharing the power of self-expression & the confidence to show your true colors.

Your Color Expert

The largest selection of pro color—so you can embrace your (Pro)tential.

Explore the Casts Colors

Explore All Color Shades

Find Your Color

Hear the Full Track on Spotify


Join the You By Sally Challenge

In 2020, the world changed,

and so did you.

You discovered the Joy of expanding your boundaries.

You turned your brown hair blue, started embracing natural hair. Even the guys and grandma joined in on the fun.

The power is already in you – how you express yourself is yours to own.

Continue your journey with us and celebrate the hair you have. Create styles through colors that reflect you … In any shade you can imagine.

Because at Sally Beauty, we have the widest selection of hair color and trusted experts.

Express. Explore. Embrace. Your (Pro)Tential is unlimited.

You by Sally.