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Color Brilliance by ion

Magenta Semi Permanent Hair Color

2.05 OZ |  Item SBS-305075
$10.99

What is it?

ion Color Brilliance™ Semi-Permanent Brights are hi-fashion hair color shades designed to give vivid, boldly intense results. In 20 to 40 minutes ion Color Brilliance™ Brights deposits color on pre-bleached natural or color treated hair. ion Color Brilliance™ Brights can be applied to pre-lightened hair and natural or colored hair.

What makes it special?
  • No developer required
  • Brilliantly intense hair color
  • No ammonia or peroxide
  • Formulated in Italy
  • Vegan & Cruelty-Free (Product not tested on animals)
WATER ,CETEARYL ALCOHOL ,STEARYL ALCOHOL ,PROPYLENE GLYCOL ,CETEARETH-50 ,LAURYL ALCOHOL ,PEG-40 HYDROGENATED CASTOR OIL ,DIMETHICONE PEG-8 MEADOWFOAMATE ,MYRISTYL ALCOHOL ,FRAGRANCE ,COCAMIDOPROPYL BETAINE ,ACID RED 52 ,ACID RED 92 ,IMIDAZOLIDINYL UREA ,ERYTHORBIC ACID ,PHENOXYETHANOL ,SODIUM HYDROXIDE ,METHYLPARABEN ,HC RED NO. 13 ,3-NITRO-P-HYDROXYETHYLAMINOPHENOL ,ALPHA ISOMETHYL IONONE ,CITRONELLOL ,GERANIOL ,LINALOOL

For the most vibrant result, apply to pre-lightened hair. It is important to note that the degree of lift achieved with pre-lightening will directly affect the vibrancy and intensity of the final result. Underlying exposed contributing pigment must be taken into consideration. If the hair is orange or dark yellow this will contribute to the final color.


After Pre-Lightening: Shampoo with ion(TM) Shampoo. Dry the hair. Apply chosen brights shade directly on dry hair and process for 20 to 40 minutes, depending on the level of color intensity desired. Strand test every 5-10 minutes. Heat is not necessary for processing if the hair has been pre-lightened. After processing, thoroughly rinse and apply ion(tm) Color Brilliance After Color Treatment to close the cuticle and lock the color deep inside the hair. 


Color Shine Overylays on Natural or Color Treated Hair: Apply brights directly onto natural color treated hair with processing cap and process with heat. For more pastel results, dilute color intensity by adding 2 oz of Clear Shade Diluter to 1/4 oz of any ion(tm) brights shade. Strand test every 5-10 minutes. After processing is completed, thoroughly rinse and apply ion(tm) Color Brilliance(tm) After Color Treatment to close the cuticle and lock color deep inside the hair.

Preliminary Strand Test:
A strand test is always recommended prior to application, especially if the hair is porous or previously chemically treated with lighteners, permanent waves, chemical hair relaxers, or hair color. Apply a small amount of desired color to a few select strands. Process for 20-40 minutes depending on the level of color intensity desired, rinse and evaluate for accurate results.
 
Patch Test:
Prior to application, a preliminary patch test should be conducted. The following patch test must be made 48 hours prior to each application.
1. With soap and water, wash an area the size of a circle 1" diameter (2.54 cm) in the bend of the elbow or behind either ear, touching the hairline. Pat area dry with absorbent cotton.
2. Apply a small amount og color directly from tube to test area, using an absorbent cotton-tipped applicator.
3. Let test spot dry. Do not wash, cover, or disturb.
4. Leave on for 48 hours. Examine at 24 and 48 hours. If no reaction has occurred, you are ready to color. Do not use hair color if any of these danger signs appear: burning, itching, swelling, eruption, or irritation. If these signs appear in or around the test area, it indicates that the patron is hypersensitive and color must not be applied.

We're sorry, this product cannot ship to the following locations: Quebec

Delivery Address

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