Selected quantity exceeds what is currently available

Permanent Brights Creme Hair Color

Color Brilliance by ion
Selected quantity exceeds what is currently available

Permanent Brights Creme Hair Color

Color Brilliance by ion
ION202
$7.99

Permanent Brights Creme Hair Color is rated 3.4 out of 5 by 542.
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View all colors +
  • Permanent, vibrant, and contemporary colors Crème consistency provides easy application Use on pre-lightened or highlighted hair Vegan

    ion Hair Color’s superior quality, proprietary blends are formulated in Italy by our expert team of chemists to deliver unparalleled results. ion's unique system combines the finest quality natural and exotic ingredients with powerful high-tech compounds to achieve exquisite, brilliant color with superior gray coverage. ion Hair Color science relies on the power of micro-pigmentation— ion's microscopic pigment molecules oxidize slower, allowing them to penetrate deep into the cortex of each hair strand for long-lasting, fade-resistant color.

     

    Permanent brights provide bold, contemporary color that lasts. Unlock your hair’s true potential with Ion’s cutting-edge, salon-quality color science and bring home vibrancy like never before.

  • Apply on pre-lightened or highlighted hair, 1:1 mixing ratio. Two ounces of color to two ounces of 10 Volume ion Sensitive Scalp Creme Developer. Bowl and brush application is recommended. Always read the product packaging and inserts for complete directions, instructions, and warnings, and make sure to perform both the strand test and the patch test before applying your color.

     

    If you have never colored your hair and you want to change your current hair color or you have not colored in 3 months or longer follow these steps:

    • Apply hair color mixture to dry, unwashed hair
    • Work gently through hair as you would a shampoo. Loosely pile hair on top of head
    • Process according to manufacturer’s directions. When processing time is complete, add a small amount of warm water to hair and work into lather
    • Rinse until the water runs clear.

     

    If you color your hair every 4-6 weeks with a shade of similar tone and level follow these steps:

    • Make 1/4” partings throughout dry, unwashed hair
    • Apply mixture onto new growth area only, working from the front to the back of your head. Leave color on new growth area for 25 minutes. When processing time is complete, add a small amount of warm water to hair and work into lather
    •  Rinse until the water runs clear.
Rated 5 out of 5 by from Great color I've been using this for almost a year now. My hair is a natural medium/dark brown with reddish undertones. I have used fuschia and more recently the orchid. I use 20 creme developer and my hair is pretty thick so I use one tube of color but mix with 4 oz of developer to color directly over my clean dry hair without any pre-lightening or other prep. It lasts pretty well although it fades a bit over time as expected with intense colors. I only wash my hair about every 5 days because it's curly. Less frequent washing helps if you don't have the type of hair that gets oily. I've had to wash my hair every day when I come home from work recently because of the virus and it still seems to stand up pretty well. I use a color protecting shampoo. I use a small amount of shampoo and tons of conditioner. The first time I colored my hair fuschia, I went to get a haircut and the people at the salon were very impressed with my color.
Date published: 2020-03-25
Rated 2 out of 5 by from Color WOULDNT take I bought this a few days ago at my local Sally’s. I had pre-lightened my hair to maybe an 8, and 9 in other areas. It is a very light pink shade, so I figured this should work. Not only did it not take to the bleached areas of my hair, IT LIGHTENED my dark brown hair wherever it touched. So currently, the top layer of my hair is a very light auburn color, with basically light highlights in it (definitely not pink), while the bottom layer is still dark. Luckily I bought a box of safety hair dye, just in case.
Date published: 2020-03-23
Rated 4 out of 5 by from Going with Red from now on. Garnet is not great. I am giving it a four rating for the quality of the red I have bought can’t give a five cause I am disappointed with the Garnet color. I have bought the Ion Color Brilliance dye for as long as I can remember. I always did jet black but wanted something different. So I did a balayage of jet black and red. I originally went with Red and it lasted a good few weeks. I recently decided I would try the Garnet because it was advertised as darker and hoped it would take longer to fade. After dyeing my hair just now and blow drying it I can see that it did nothing to change the color my hair currently is which reddish orange. A little disappointed that it is not in anyway darker than the red or dark at all. I will be going back to Red as I would rather deal with it fading away in a few weeks and have to buy more dye than it not be changed at all.
Date published: 2020-03-21
Rated 4 out of 5 by from AMAZING color... will last through bleaching it I dyed my hair with a month and a half ago. Came out GORGEOUS! My ends, which had been bleached platinum did not fade at ALL during that time. My less processed blonde hair faded a bit, to a more teal color. I just decided that I was done with the blue, and I snipped the darkest ends and bleached the rest... the blue looks hardly any lighter than BEFORE I bleached it!! It’s crazy! So if blue is “your” color, this is GREAT! But if you like to change colors often or you aren’t sure about probably 3+ months of blue, and then having to try and bleach it out still... I would NOT suggest it. Not for the faint of heart or for the experimental type!
Date published: 2020-03-20
Rated 5 out of 5 by from Ion permanent in fuschia Best hair color I've ever used that I've been able to do at home. Such a vibrant color and my favorite color to date.
Date published: 2020-03-11
Rated 1 out of 5 by from Used to love it...what happened? I have been using this color the same way for 8 years and have never had a problem. I used to love the bright, bold vibrant pink the Magenta turned out to be. The last several times I have used the permanent since it lasted so much longer. Every time I had used this, it turned out so beautiful. This time I was DEVASTATED when I rinsed the color from my hair this time!! I changed nothing on my end, but all of a sudden these new boxes I bought made my hair a completely different color! So upsetting! 90% of my hair is this color! The magenta, on all the strands it was applied to came out this muted, paler, less warm, ugly shaded magenta! I hate my hair, when in the past I have always loved it after the coloring! WHAT HAPPENED TO THIS FORMULA? This dull pink magenta is gross, my hair is aweful and I don’t know what to do!!!
Date published: 2020-03-10
Rated 2 out of 5 by from Fades Fast I bought the permanent version of this so it would last longer than 2 weeks and was sadly disappointed. I have been doing mine and others hair for over 20 years. I stripped any old color, lightened it per instructions, used the appropriate developer even used the pre-color treatment by Ion and in less than 3 weeks (16 days post dye I am writing this) it has faded to look almost greenish gray. I should have just done the semi-permanent and saved myself some money on developer because as it stands now I just see this as a big waste of time and money. The only reason it got 2 stars was because the fist 3 days the color was an amazing vibrant blue. Now it just looks as sad as I am by the outcome. I will be looking for a better more reliable color in the future and avoiding this at all costs. Wish I had used it all now the 2nd half is just a waste.
Date published: 2020-03-09
Rated 3 out of 5 by from not actually permanent the color was vibrate and perfect! BUT it fades really quick and it is defiantly not permeant but rather semi permanent.
Date published: 2020-03-07
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what cream developer is best 10 or 20?

Asked by: Kblair1944
10 is best for pre-bleached hair to avoid damage, 20 is more powerful and works well on light, in bleached hair. I use 10 on my ends and 20 on my roots and I have dark brown hair and am looking for a dark deep tone
Answered by: Mari Edelsohn
Date published: 2020-03-22

Is this all I need to color my hair

Asked by: Rebecca86
I've use both and love the permanent colors. U will need a developer. I would probably use a 20 and keep a close eye and maybe leave a little longer. The 30-40 will lighten ur original color faster and lighter so keep vigilant and maybe not leave on as long but it does depend on ur current color. Look at developer this way: the higher it is the lighter ur original color will be and that can also affect the lightness of the dye too.
Answered by: RayRay19
Date published: 2020-03-20

What volume developer would I need for the sapphire my hair is a Medium brown natural level 4 or 5 and I want to get a deep sapphire color almost blue black but more blue so was curious what level of developer would I need?

Asked by: Mary2626
See if there is a blue color addition. I dye mine red and use a red addition to really make it red. Depends on how much u use. Also, if it's the same brand u can mix the colors together, blue dye and black, maybe even use a littler more blue than the black. I mix magenta and red.
Answered by: RayRay19
Date published: 2020-03-20

How easy is this to apply? And does it hold well on gray hair?

Asked by: Janet217
U want to do the purple in the pic? Check the color and it'll say if it colors Gray's well. May have to use the permanent and since it's already light, go with 30-40vol. Just continually check and make sure it's the color u want. May turn quicker using a high vol on grey hair. Good luck! You can also call ION and they'll help u.
Answered by: RayRay19
Date published: 2020-03-20

I've been using the semi-permanent lavender for a long time. I'd love to use the permanent lavender. Do I have to strip out the semi-permanent to use this & then bleach my hair (I'm naturally med blonde). What level developer is best?

Asked by: Susan21014
If you've been using the semi and it works great, the move to permanent should be easy without removing the color in it.I would start with 10 or 20vol. 20 may lighten it but I'm not sure. I dye mine the same color and either use a10vol and let it set longer, constantly checking, or if I use a 20 or 30 vol, I CONSTANTLY check and maybe not leave it in there as long as directed so it doesn't lighten it.
Answered by: RayRay19
Date published: 2020-03-20

I bought the Magenta Permanent Brights, and the associate said I needed the 20 creme developer. I applied it to my already very lightened hair. It did not dye my hair magenta at all, but it did lighten the hair that wasn't already bleached. What happened?

Asked by: SoniWild
I use the red and magenta perma lights. My hair has already been dyed a million times and normally I use 10 developer and just leave it on for awhile. If I use 20 vol or higher, I make sure to continually check and sometimes not even leave on as long as supposed to because it will lighten my hair also. If u really want to go magenta, I suggest L'Oreal Hi-Lights for dark hair in magenta. My fav is to mix the red and the magenta. TBH, u may have to go to a salon first to get what u want and then just up keep from there. They can figure out exactly what u need but personally I think ur developer was too strong and the dye was the wrong kind for ur hair.I used to have Platinum hair that had trouble taking color. GOOD LUCK!
Answered by: RayRay19
Date published: 2020-03-20

What developer should I use to make this color pop

Asked by: Cassandra0214
Depends on the color of your hair now! I use 30 and I have dark brown hair. If your hair is dark, I suggest using 40 developer
Answered by: Codelisi
Date published: 2020-03-15

I have covered my hair great but I need highlights or a platinum color instead. What do I use to get this lighter?

Asked by: Kimlehart
If you mean how do you apply it as a lighter color use a diluter of another brand or a "clear" direct dye there are several available on this site. If you mean it's too dark and you want to lighten it use bleach to lift to the desired shade first then mix with a diluter and reapply to desired shade.
Answered by: Tris1234
Date published: 2020-03-02
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