Selected quantity exceeds what is currently available

Brights Semi Permanent Hair Color

Color Brilliance by Ion
Selected quantity exceeds what is currently available

Brights Semi Permanent Hair Color

Color Brilliance by Ion
ION153
$6.99

Brights Semi Permanent Hair Color is rated 3.2 out of 5 by 1223.
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View all colors +
  • Brilliantly intense hair color No ammonia or peroxide Formulated in Italy Ready to use
    ion Color Brilliance™ Semi-Permanent Brights are hi-fashion hair color shades designed to give vivid, boldly intense results. In 20 to 40 minutes ion Color Brilliance™ Brights deposits color on pre-bleached natural or color treated hair. ion Color Brilliance™ Brights can be applied to pre-lightened hair and natural or colored hair.
  • ion Color Brilliance Semi-Permanent Brights Hair Color can be applied two different ways.

     

    1. For the most vibrant result apply to pre-lightened hair. Pre-lighten with Ion Color Brilliance Ammonia Free Powder Lightener (not included) to the desired level of lift. It is important to note that the degree of lift achieved with pre-lightening will directly affect the vibrancy and intensity of the final result. Underlying exposed contributing pigment must be taken into consideration. If the hair is orange or a dark yellow this will contribute to the final color.

     

    To achieve a boldly intense brights color, pre-lighten to the level indicated in the table below for each specific color. After pre-lightening, shampoo with ion Color Defense Shampoo. Dry the hair. Apply chosen brights shade directly on dry hair and process for 20 to 40 minutes depending on the level of color intensity desired. Strand test every 5-10 minutes. Heat is not necessary for processing if the hair has been pre-lightened. After processing, thoroughly rinse and apply ion® Color Brilliance After Color Treatment to close the cuticle and lock the color deep inside the hair.

     

    2. Color shine overlays on natural or color treated hair. Apply brights directly onto natural or color treated dry hair and process for 20 to 40 minutes. For more intense vibrant results, cover the hair with a processing cap and process with heat. Strand test every 5-10 minutes.

     

    After processing is completed, thoroughly rinse and apply ion Color Brilliance After Color Treatment to close the cuticle and lock color deep inside the hair.

  • ion Color Brilliance Semi-Permanent Brights Hair Color are non-oxidative dyes that can be extremely long lasting and may become permanent. Apply to dry, pre-lighten hair.

     

    Should removal be necessary from hair, it is important to know that lightener may not completely remove Brights from hair. ion Color Corrector is not recommended for removal of Brights. It is designed for permanent and Demi-Permanent color removal.

     

     

    Always read the product packaging and inserts for complete directions, instructions, and warnings, and make sure to perform both the strand test and the patch test before applying your color.

Rated 5 out of 5 by from Get choice! I dye my hair a lot and most dyes tend to not show up but this does...it also smells good for hair dye
Date published: 2019-12-10
Rated 5 out of 5 by from Ion semi permanent brights One word- ADDICTED! Every 2-3 weeks I’m reapplying some shade of purple!
Date published: 2019-12-09
Rated 1 out of 5 by from Didn’t work so sad I have used ion for the longest time. This is the first time I have used this on a client and it did nothing. Lightened her hair followed the directions to a t and rinsed it out and nothing. There is absolutely no color in her hair. A little disappointing really!!
Date published: 2019-12-08
Rated 2 out of 5 by from Loved color disappointed though I loved the color while it was in my hair. The color lasted less then 2 weeks even using color shampoo and conditioner from Sally’s and also not washing it every day. Bought 4 boxes . Was a waste of money and I’m very disappointed in the fact it lasted such little time will not be buying again
Date published: 2019-12-07
Rated 1 out of 5 by from One star for the smell I bought this last night and tried flamingo on my hair... it ended up looking like a cheap hair job, the pigments unfortunately did not stick to my hair. Ended up dying my beige blonde hair to a light ask brown to get rid of the colour from this dye.
Date published: 2019-12-06
Rated 2 out of 5 by from Terrible consistency Very thick and does not spread well. I have a short bob and it barely covered all me hair. My hair was at a level 10 and had been toned to almost white but still got major green tones. Wouldn’t recommend
Date published: 2019-12-06
Rated 5 out of 5 by from Ion is the best I have used numerous brands of bright colors, these are by far my favorite. The colors are amazing and vibrant, and they last a good long while. I recently started coloring my 8 year olds hair and on dirty blonde, un-bleached hair, they still show up wonderfully!
Date published: 2019-12-01
Rated 1 out of 5 by from Great color, kills my hair?! Ok so I'll start with the good. Initially the color payoff is great. I used purple and it was VERY intense and great. But it left my hair crunchy which I thought was odd. I used it with some conditioner to touch up my faded purple hair. It seemed to fade fast so the next time I used the rest of the tube I put a bag on my head so I could sit with it in my hair for a long time without turning something purple...my scalp started to burn and it smelled really chemically so I had to rinse it out fast. The fumes burned my eyes and nose and I'm still trying to figure out why a semi permanent color did this to my hair. It feels like fake barbie hair and my scalp is still burning. I'll stick to Arctic Fox or Manic Panic...
Date published: 2019-12-01
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If my hair is dark brown and I'm wanting to die it a bright purple with bright pink highlights what would be the best way to do it

Asked by: AshleyAN
Wow hate to say this but in order to do that your going to need to lighten your hair.  Bleach it, color it and use a sealer then condition the heck out of it!!!  (Not a fan of bleach).  Good Luck!!
Answered by: Jawarc74
Date published: 2019-11-28

How long would I have to keep the dye it in for?

Asked by: Nizer101
A half an hour (30 minutes) for light hair and an hour for darker hair.
Answered by: rkickerCA
Date published: 2019-11-17

Is this a highlight color

Asked by: Tara Anne
I'm sure it could be, I used it on my whole head.
Answered by: gailnails
Date published: 2019-11-12

I want to dye my daughter's completely virgin hair purple. It's dark brown. Are you going to be able to see any color? I do not want to bleach it. It's too healthy now. I don't want to ruin her hair.

Asked by: Rebeccav12347
Might be too late now, but the Ion permanent purple's with 10 volume developer would probably due exactly what you're looking for. They're great, pretty darn purple, and leave the hair with terrific shine. The demi permanent purple's with 10 volume are also very good and although not quite as long lasting, make very very little underlying permanent change to the hair. Good stuff
Answered by: ct115611
Date published: 2019-11-29

I m letting my white hair grow out now but i cannot stand it. Would this grey ion color product cover my white?? I do not want to bleach my hair at all. Just wondering if this product would help me

Asked by: Sylvia chavez
Yes. I'm silver with some streaks of pepper. I use a 50/50 mixture of the purple and the lavender, put on a shower cap and a beanie and leave it on for about 3 hours. Doesn't damage my hair and doesn't start fading for about 3 weeks. I still have great color, with roots, 6 weeks later. If you don't want the simi-permanent to last that long, don't leave it in as long.
Answered by: Purplegrandma
Date published: 2019-10-25

How do I remove this color?

Asked by: Ivonivett
I used a clarifying shampoo. Soaked my hair in the shampoo, put a shower cap on, left it on my hair for about 30 minutes then rinsed and washed like normal. Since I'd been using the product for about a year, I had to do it several time. Didn't damage my hair and removed most of the color.
Answered by: Purplegrandma
Date published: 2019-10-24

I am dying my hair with the Azure hair color but want it to be slightly darker than the expected color. Can I mix the permanent color with the semi-permanent Sky Blue to get said darker blue? If I cannot, what can I do to get the blue darker? 

Asked by: MamaMia2509
No! Mix it with another semi permanent- you can use the shark blue 
Answered by: Painsmom
Date published: 2019-10-24

I have medium brown hair. If I mixed the purple with the lavender will it help show more purple or should I just go with the purple? Will it show well? I’m not looking for super vibrant but I still want to be able to know it’s purple 

Asked by: Blah blah kittens
Use just the Purple. And I recommend using hydrogen peroxide 3% to 20% to naturally and cost effectively lighten your hair a few shades. Leave it on for a few hours wrapped in aluminum foil. Then wash with just water, dry well, and apply the Purple. The purple will show up nicely. My hair is also medium brown and this is what I do to show denim blue at the tips of my hair.
Answered by: rkickerCA
Date published: 2019-10-15
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